The editors of Business 2.0 magazine and a panel of judges composed of distinguished marketing, academic, and creative professionals have declared Mini USA, Showtime Network and British Airways
recipients of the first annual Business 2.0 Sweet Spot Awards. The awards recognize the innovative, technologically savvy, cost-efficient, and effective marketing campaigns of the past 12 months. The
winners of the 2002 Business 2.0 Sweet Spot Awards are featured in the May issue of the magazine and online at www.business2.com/sweetspot.
