• Mediaweek, Wednesday, August 6, 2008 9:15 AM

In an effort to get the max out of their respective content budgets, Condé Nast's Portfolio.com struck a deal to share articles and video content with BNet, CNet's online management advice spinoff. Both publications will showcase a mix of shared text articles and videos on their sites.

Portfolio.com will begin streaming episodes of the BNet's "Dog & Pony" series, which profiles entrepreneurs, and BNet 's "At the Whiteboard" instructional series. BNet, in turn, will post articles from Portfolio's business travel and executive sections and original video interviews of executives.

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