CRE, an Indianapolis-based marketing firm has earned a national Award of Excellence in the 2000 Dx Awards competition. Sponsored by the Biomedical Marketing Association (BMA), the Dx Awards is the
only award competition to recognize the best of diagnostic marketing. CRE earned its first place Award of Excellence for the DataCare ad created and produced for AVL Scientific Corporation. The ad was
used to position AVL as one of the first companies to offer an open connectivity solution for time-critical point-of-care testing and data management.