The next venue for advertising? How about inside school buses. Children in Michigan may soon be going to school in buses with ads over their heads as their school districts seek ways to raise
extra revenue.
Under the proposal, a school district panel would screen and approve the ads. Once approved, 20 ads would be put inside the bus above the windows. The district
wouldn't have to put up any money for the project, and a percentage of the profits would go to the schools.
"I don't care how much money it would generate," says one parent. "The buses
should be a safe haven. Every time you turn on the TV there's advertising for kids. ... I don't think we need any more of it." Another parent says she wouldn't mind the ads, as long as the content
is clean.
advertisement
advertisement
Read the whole story at The Associated Press »