Penn Media has acquired travel publisher CoolTravelMail for an undisclosed amount of cash. The acquisition further enhances Penn Media's hold within the lucrative travel industry. The 15 million
database includes actual subscribers to travel related publications delivered via email as well as travel enthusiasts who plan on taking a vacation within the next six months. With this reach, we
should be able to help this sector with a scaleable advertising solution." This acquisition makes CoolTravelMail the ninth publishing entity to be acquired by Penn within the last ninety days.
