Napster Soars 92% in Daily Traffic

  • August 1, 2000
The Internet ratings report for the week ending July 23 from Nielsen//NetRatings shows that last week's Napster controversy caused more people to visit the site and download the file-swapping software. Napster.com rose 92% in traffic to peak at 849,000 unique home visitors on Friday, July 28, the day the court stay was granted, from Tuesday, July 25, the day before the federal court's ruling. The site broke the 800,000 unique visitor mark both on Friday and Saturday, covering more than 3%of all active home Internet users each day. In addition, on Friday, the day the stay was announced, downloads of Napster software more than doubled from the day before to 22% of its audience, indicating renewed interest.
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