NetRatings, Solbright Team Up to Simplify Media Buying

  • August 2, 2000
Solbright and NetRatings today announced a partnership that will streamline the process of planning, executing, and analyzing interactive advertising campaigns. NetRatings and Solbright will work together to provide customers the ability to move planning information directly into Solbright's Dispatch system for implementation. The Dispatch system streamlines campaign management workflow and simplifies the buying, trafficking, and reporting process for online media.
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