The owner of Merle's Cyber Promotions and Renee Giallombardo have joined forces to launch a new website, "Ezine Ad Auction." An unusual concept in the ad-buying arena, they've taken the popularity of
online auctions and the growing trend of e-zine publishing and put them together. The site is free to ad buyers interested in bidding on e-zine ad space. E-zine publishers (Auctioneers) only pay a
small commission upon completion of a successful auction sale. "Many small business owners are already overwhelmed with the day to day tasks of running their businesses and don't have the time to
actively pursue buyers for their ad space," said E-zine Ad Auction co-owner Merle. "With this site they can post it and wait for the buyer to find them. With so many websites publishing e-zines it
just seemed like a good idea to bring their needs and the popularity of online auctions and put them together."