- Local Papers, Yellow Pages Up Digital Listings
MediaDailyNews, Erik Sass - Wednesday, August 29, 2007
Local newspapers and Yellow Pages publishers are striking deals with companies ...
- Wrap It Up: New Approach To Outdoor Ads
MediaDailyNews, Erik Sass - Tuesday, August 28, 2007
Outdoor advertising is hitting the road. The new strategy, called vehicle "wraps ...
- WarpRadio Teams With TargetSpot
MediaDailyNews, Erik Sass - Tuesday, August 28, 2007
Online radio networks and ad firms are continuing to pair off, wi ...
- Hear This: Mobile Video Devices Overtake Audio
MediaDailyNews, Erik Sass - Tuesday, August 28, 2007
Portable media players with video capability will outsell audio-only devices by t ...
- Enterprise: Villaraigosa Affair Highlights Growing Latino Power
MediaDailyNews, Erik Sass - Monday, August 27, 2007
The public fallout from the affair between Los Angeles mayor Antonio Villaraigo ...
- Smash Hit: 'Consumer Reports' Debuts Crash Test Videos
MediaDailyNews, Erik Sass - Monday, August 27, 2007
Consumer Reports is teaming with the Insurance Institute for Highway Safety ...
- New Record For WiFi Connection: 180+ Miles
MediaDailyNews, Erik Sass - Monday, August 27, 2007
WiFi pirates, listen up: The game just got taken to a who ...
- Culture Clash: Local Papers, Cable News Threatened By Internet
MediaDailyNews, Erik Sass - Friday, August 24, 2007
Local newspapers' Web sites and cable TV news are losing audience ...
- Arbitron Blames Software In PPM Houston Snag
MediaDailyNews, Erik Sass - Friday, August 24, 2007
Arbitron reissued its radio ratings from Houston for the last week ...
- Mag Bag: MPA Pushes Recycle Message
MediaDailyNews, Erik Sass - Friday, August 24, 2007
With an eye to the increasing environmental concerns of the American publi ...
- Offensive Strategy: CBS Rebrands Sports Web Site
MediaDailyNews, Erik Sass - Thursday, August 23, 2007
CBS is rebranding its online sports portal. The network is dropping t ...
- Chicago Gets New Local Publications
MediaDailyNews, Erik Sass - Thursday, August 23, 2007
Print is making its regional comeback--in Chicago. The Windy City area ...
- IBM Study: Internet Overtakes TV Time
MediaDailyNews, Erik Sass - Thursday, August 23, 2007
Time spent on the Internet is set to surpass time spent watchi ...
- Rhapsody Gets Urge To MTV
MediaDailyNews, Erik Sass - Wednesday, August 22, 2007
RealNetworks' Rhapsody is set to launch a new cross-platform digital music servi ...
- Work The Rum: Bacardi Goes For Ecast
MediaDailyNews, Erik Sass - Wednesday, August 22, 2007
Bacardi reports that its interactive marketing campaign touting mojitos, a popular lime-flavor ...
- TV Advertisers Adopt Systems To Play Cross-Platform Ads
MediaDailyNews, Erik Sass - Tuesday, August 21, 2007
Time Warner Cable Media Sales is creating a system that allows advertise ...
- Newspapers 3Q: No More Paper Tigers
MediaDailyNews, Erik Sass - Tuesday, August 21, 2007
Some of the nation's largest newspaper publishers reported their July revenue ...
- Clear Channel Outdoor Expands Digital Net To Top Markets
MediaDailyNews, Erik Sass - Monday, August 20, 2007
Clear Channel Outdoor is set to introduce digital billboards to Philadelphia a ...
- Radio Blues: PPM Critics Get Vocal
MediaDailyNews, Erik Sass - Monday, August 20, 2007
The CEOs of some of America's largest radio broadcasters are unhappy wi ...
- Marketers Can Turn Student Empowerment Into Purchases
Marketing Daily, Erik Sass - Friday, August 17, 2007
[Trends] Alloy EVP Samantha Skey, whose firm surveyed nearly 1,600 students, remarke ...
- Red Ink: Ziff Davis In Financial Turmoil
MediaDailyNews, Erik Sass - Friday, August 17, 2007
Already navigating through troubled financial waters, Ziff Davis Media is now ...
- Mag Bag: September Surge For Disney and Meredith
MediaDailyNews, Erik Sass - Friday, August 17, 2007
Disney Publishing is enjoying a surge in advertiser interest at two ...
- Nielsen Studies Shoppers' Body Language
MediaDailyNews, Erik Sass - Thursday, August 16, 2007
Ever feel eyes roving over you in the grocery store, following yo ...
- Alloy: College Students More Wired, Fired Up
MediaDailyNews, Erik Sass - Thursday, August 16, 2007
The largest college class in history is also more mobile, connected, a ...
- DJ Envy Intros 'Mixtapes' for Mobile Download
MediaDailyNews, Erik Sass - Wednesday, August 15, 2007
DJ Envy, one of America's most popular hip-hop radio DJs, is s ...
- Hearst Enters Lucrative Quinceanera Market
MediaDailyNews, Erik Sass - Wednesday, August 15, 2007
Hearst Magazines is stepping into the young Hispanic arena with the laun ...
- Don Imus Settles with CBS, Replacement Named
MediaDailyNews, Erik Sass - Wednesday, August 15, 2007
Infamous radio provocateur Don Imus has settled with former employer CBS Rad ...
- FTC Subpoenas Food, Beverage Company Documents
Marketing Daily, Erik Sass - Monday, August 13, 2007
[Food/Beverages] The information being sought includes budgets and strategies for all kin ...
- What's On The Menu? FTC Subpoenas 44 Kids' Advertisers
MediaDailyNews, Erik Sass - Monday, August 13, 2007
The Federal Trade Commission wants to know what advertisers have in sto ...
- Overview: Cross-Media Measurement Takes Off
MediaDailyNews, Erik Sass - Monday, August 13, 2007
Media research firms are pushing a number of initiatives to provide med ...