- Borrell Forecasts Big Mobile Growth
MediaDailyNews, Erik Sass - Friday, April 16, 2010
After years of showing great promise but disappointing growth, mobile marketing ...
- Twitter Brings Down Top Official In India
The Social Graf, Erik Sass - Monday, April 19, 2010
This may be the best example yet of the growing power ...
- Red Ink: Newspaper Revs Tumble
MediaDailyNews, Erik Sass - Thursday, April 15, 2010
Three different forecasts for the newspaper industry all have the medium experienci ...
- Mag Bag: 'Christian Science Monitor' Thrives As Weekly
MediaDailyNews, Erik Sass - Thursday, April 15, 2010
After retaining most of the established readership, converting 90% of daily subscribe ...
- The New Inflation Threat: Fake Friends
The Social Graf, Erik Sass - Friday, April 16, 2010
One of the amusing (or annoying) things about social networks is t ...
- Print It: E-reader Owners Love Magazines
MediaDailyNews, Erik Sass - Wednesday, April 14, 2010
This week brought more confirmation that magazine publishers stand to benefit fr ...
- Redial: SBS Again Encodes For Arbitron PPM
MediaDailyNews, Erik Sass - Wednesday, April 14, 2010
This week seemed to bring the resolution of the dispute between rad ...
- Social Media And The Next Big Religious Revival
The Social Graf, Erik Sass - Thursday, April 15, 2010
Speaking from a personal perspective as a secular coastal media type, it ...
- Movie Metrics: Cinema Ads Click With Viewers
MediaDailyNews, Erik Sass - Tuesday, April 13, 2010
A new report from the Cinema Advertising Council details consumers' emotional attachme ...
- Interactivation Buys Health DO Nets from NBCU
MediaDailyNews, Erik Sass - Tuesday, April 13, 2010
NBC Universal has sold two of its health-focused digital out-of-home video network ...
- Nestle's Bites It On Greenpeace Controversy
The Social Graf, Erik Sass - Wednesday, April 14, 2010
Like any company with a marketing organization worthy of the name, Nestle ...
- Zinio Mag Reader Is Top iPad App
MediaDailyNews, Erik Sass - Monday, April 12, 2010
There was something to all the talk about iPad being a publishi ...
- Most News Execs Fear Going Bust By 2020
MediaDailyNews, Erik Sass - Monday, April 12, 2010
The news business is in a bad way, judging by the late ...
- emotional attachment issues (the good kind)
Raw, Erik Sass - Tuesday, April 13, 2010
new report from the Cinema Ad Council with findings from an indust ...
- DO networks changing hands
Raw, Erik Sass - Tuesday, April 13, 2010
DO networks in medical venues (e.g. doctor's offices) are a growth industr ...
- advice for calling someone a "moron"
Raw, Erik Sass - Tuesday, April 13, 2010
from my upcoming Social Graf, the real takeaway is this piece ...
- On Incivility
The Social Graf, Erik Sass - Tuesday, April 13, 2010
You know you must be getting old when you're bothered by incivili ...
- Mags: Ad Pages Fall 9.4%, Some Titles Earn Healthy Increases
MediaDailyNews, Erik Sass - Friday, April 9, 2010
Don't call it a comeback quite yet. Despite hints of a turnarou ...
- Tribune Strikes Deal To Exit Bankruptcy
MediaDailyNews, Erik Sass - Friday, April 9, 2010
The long, tortuous Tribune Co. bankruptcy appears to be nearing its en ...
- SAS Supercharges Sentiment Analysis
The Social Graf, Erik Sass - Monday, April 12, 2010
One of the most interesting things about social media, in my humb ...
- Chase Pays $1M For NYT iPad Sponsorship
MediaDailyNews, Erik Sass - Thursday, April 8, 2010
How much is The New York Times' iPad content worth to advertiser ...
- Mag Bag: Reader's Digest Ups Digital Efforts
MediaDailyNews, Erik Sass - Thursday, April 8, 2010
Seeking to accelerate its transition to a multiplatform media company, the Reader ...
- Kibitzing Kyrgyz Kismet: Did Twitter Play a Role?
The Social Graf, Erik Sass - Friday, April 9, 2010
Sometimes some faint doings in the outside world filter into the Americ ...
- McClatchy Boosts Local Ads with WebVisible
MediaDailyNews, Erik Sass - Wednesday, April 7, 2010
The McClatchy Co. is set to introduce a new online advertising a ...
- Zoom Buys Sports Display
MediaDailyNews, Erik Sass - Wednesday, April 7, 2010
This week brought more deals in the digital out-of-home arena, with Zo ...
- Conan Tweets on Digital Billboards
The Social Graf, Erik Sass - Thursday, April 8, 2010
I don't often say this, but: oh man, is this hip. ...
- How Far Has DO Come In A Year?
Digital Outsider, Erik Sass - Wednesday, April 7, 2010
It's that time of year, when the days get longer, the s ...
- TargetSpot Signs Cox Media For Web Radio Ads
MediaDailyNews, Erik Sass - Tuesday, April 6, 2010
The pace of deal-making in the online radio arena isn't letting u ...
- Home Front: Hearst Names 3 Top Editors
MediaDailyNews, Erik Sass - Tuesday, April 6, 2010
Hearst Magazines has named three new editors in chief to lead thr ...
- Feds Say Bring On The Comments
The Social Graf, Erik Sass - Wednesday, April 7, 2010
At the order of the Obama administration, the Federal government has adopt ...