FERN SIEGEL
Deputy Editor, MediaPost

Contact MediaPost Editorial
  • Limelight Buys Digital Ad Agency
    Limelight Networks, which helps speed delivery of Web content, agreed to acqui ...
  • Yahoo, CNN, MSNBC Top New Sites
    Like their newspaper brethern, half of the top 30 global news sit ...
  • Fox Is Curious Yellow For Simpsons
    For the week beginning Jan. 3, graphical elements across Fox properties wi ...
  • Comedy Central Uses SnapStream
    To help producers of "The Daily Show With Jon Stewart" and "T ...
  • Lowe RIP, The Merger Reigns As Deutsch
    What was once Lowe in the U.S. is now Deutsch. About 1 ...
  • Apps Push Radio On iPhones
    High-powered smartphones that can access the Web from virtually anywhere may ...
  • Nets Consider Emmy Alternative
    Several networks have been approached in recent weeks about mounting an alternati ...
  • CBS Debuts 'Boss' After Super Bowl
    In a surprising move, CBS will premiere the new reality show "Undercov ...
  • Music Video Game Sales Plummet
    The music-game category raked in $1.4 billion in revenue last year, accordi ...
  • Will 'Avatar' Change The Way We Watch TV?
    The 3D digital film "Avatar" was released Friday. And like all technic ...
  • Discovery Prez/GM Ford Exits
    Discovery president and general manager John Ford is exiting Discovery as pa ...
  • Time Warner Cable May Dump Fox O&Os
    It's a retrans stalemate. Time Warner Cable will end up dropping Ne ...
  • New Reality Show Tracks Huge Agency Applicants
    An MTV show called "Hired" will track a handful of applicants tryi ...
  • Will Comcast Buy All Of NBCU?
    Comcast could buy out General Electric Co.'s 49% interest in the N ...
  • Kutcher Moves TV's 'Life' To Web
    The CW network ended Ashton Kutcher's "The Beautiful Life" run in Septemb ...
  • Pepsi Skips Super Bowl
    PepsiCo's beverages will sit out Super Bowl XLIV for the first ti ...
  • Fox News Has Best Year Yet
    Fox News will finish 2009 as the top-rated cable news network, ...
  • FCC Mulls Broadband Plans
    Subsidizing telephone service for poor and rural communities and finding more spectr ...
  • MediaCom Expands Exec Duties
    WPP Group's MediaCom has added to the management duties of two executive ...
  • Brand Loyalty Dropped In Recession
    Consumers are defecting from iconic CPG brands in order to save mone ...
  • Ex-'Leno' Watchers Fled To Cable
    Where have all NBC's 10 p.m. viewers gone? Their broadcast rivals d ...
  • House Votes: Commercials Will Be Lowered
    The House on Tuesday voted to level off the abrupt spikes ...
  • CW Moves Hirsch To Drama Development
    The CW's current executive Gaye Hirsch is switching to development. Hirsch h ...
  • Comcast Debuts Web TV
    Comcast Corp has rolled out an on-demand, Web-based service for subscribers ...
  • Reed Licenses 'JCK' To 'WWD'
    About four months after taking over management of JCK magazine, Reed Exhibitio ...
  • WorldNow Sticks With Cox
    Online tecnology firm WorldNow has renewed its content agreement with Cox Med ...
  • Gannett Shares Rise On Upgrade News
    Gannett Co. shares climbed Monday after an analyst at The Benchmark C ...
  • Deogun Leaves 'WSJ' To Run CNBC
    Nik Deogun, The Wall Street Journal's deputy managing editor and international edito ...
  • CBS Interactive Drops Ad Nets
    Hoping to get an ad on CBS.com, Gamespot, TV.com or CNET? A ...
  • Telemundo Creates National Public Affairs Show
    Telemundo, the NBC Universal-owned Spanish language network, announced a major news initiati ...