- Super Bowl 48 Will Keep Halftime Show
Around the Net In Brand Marketing, Karl Greenberg - Thursday, February 7, 2013
Despite reports to the contrary, the NFL said that it already ...
- Shaq Endorses Blue04 Water Alliance
Around the Net In Brand Marketing, Karl Greenberg - Thursday, February 7, 2013
The role of Shaquille O'Neal will be very "hands-on" in the grow ...
- Ford Quadruples Electric Vehicle Dealers
Around the Net In Brand Marketing, Karl Greenberg - Thursday, February 7, 2013
Ford Motor Co. is plugging in plans to boost the number ...
- Kroger Gets Slice Of Artisanal Cheese
Around the Net In Brand Marketing, Karl Greenberg - Thursday, February 7, 2013
National supermarket chain Kroger Co. has been working to expand beyond t ...
- Hyundai, 'Consumer Reports' Enter ... The Twilight Zone
Around the Net In Brand Marketing, Karl Greenberg - Thursday, February 7, 2013
You know how kicking embers to put out a fire isn't alwa ...
- McDonald's Mulling Silverware In Oz
Around the Net In Brand Marketing, Karl Greenberg - Thursday, February 7, 2013
tYou go to a McDonald's (in Australia) and sit down to tableclo ...
- Trinity Mirror To Bow 5 Templates In Digital Move
Around the Net In OMD Europe, Karl Greenberg - Wednesday, February 6, 2013
Trinity Mirror is to introduce a set of five newspaper templates th ...
- Nielsen: Super Bowl Ads Most Liked, Remembered
Marketing Daily, Karl Greenberg - Wednesday, February 6, 2013
Doritos was this year's creative MVP for the second year running, wi ...
- Francois, Kuniskis On Chrysler's Wonderful Life
Marketing Daily, Karl Greenberg - Wednesday, February 6, 2013
It's still kind of hard to believe: a few years ago, Chrysl ...
- Philly's 'With Love' Campaign Woos Betrothed
Marketing Daily, Karl Greenberg - Wednesday, February 6, 2013
The Greater Philadelphia Tourism Marketing Corporation's (GPTMC) "With Love, Philadelphia XOXO" campai ...
- NBA, Sean Jean And Macy's Sign Multi-Year Deal
Marketing Daily, Karl Greenberg - Wednesday, February 6, 2013
The NBA has teamed up with Sean John and Macy's for ...
- The Pantry Accelerates Lifestyle Program
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, February 6, 2013
The Pantry Inc.'s initiative to stock stores with items specifically aimed ...
- Liberty Global Drops $23.3 Billion For Virgin Media
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, February 6, 2013
International telecom giant Liberty Global has just acquired Virgin Media for $23 ...
- BMW's Mini China Launches Media Review
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, February 6, 2013
BMW Mini has invited around four undisclosed agencies to pitch for i ...
- Whole Foods Eyes E-Commerce
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, February 6, 2013
Whole Foods Market could be mulling e-commerce, according to an analyst repo ...
- Corvette Nearly Shared Stage With Beyonce At SB
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, February 6, 2013
During halftime, when most of America was watching Beyonc perform, some we ...
- Valentine's Day Timing Will Help Restaurants
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, February 6, 2013
A survey released by online reservation firm OpenTable found that when Valentine ...
- Honda Social Campaign Lets People Meet Innovators
Marketing Daily, Karl Greenberg - Tuesday, February 5, 2013
The program's hub allows people to tweet questions to the stars ...
- Nissan Taps Medalist For 'Innovation For Endurance'
Marketing Daily, Karl Greenberg - Tuesday, February 5, 2013
The new chapter of the campaign includes a spot shot at Niss ...
- Maroon 5 Front Man Launches A Fragrance
Marketing Daily, Karl Greenberg - Tuesday, February 5, 2013
"Maroon 5" lead singer Adam Levine has launched a perfume. It's ...
- Beanstalk Taps Finance Veteran Marc Schneider
Marketing Daily, Karl Greenberg - Tuesday, February 5, 2013
Global brand licensing agency Beanstalk has tapped finance veteran Marc Schneider ...
- Correction To Recent "Around The Net" Item
Raw, Karl Greenberg - Wednesday, February 6, 2013
Andy Gibson heading to Bacardi Limited as CMO (not Diageo) ...
- Help! Data!
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, February 5, 2013
Jonathan Gardner writes that data is ubiquitous, and the "big data" e ...
- Toyota, Ford Tops In 'CR' Survey
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, February 5, 2013
Toyota remains the automotive brand with the highest perception among American consumer ...
- Quick Serves Bring Out Grilled Fish
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, February 5, 2013
Carl's Jr. and Hardee's have debuted a new Charbroiled Atlantic Cod Fi ...
- Deloitte: Emerging Markets' Fastest-growing Retailers
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, February 5, 2013
Emerging markets accounted for almost half of the world's 50-fastest growing retaile ...
- Gibson To Oversee Diageo Brand Development
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, February 5, 2013
Bacardi has appointed former Diageo marketer Andy Gibson to oversee the worldwi ...
- Pizza Hut Tries Sliders ... Pizza Style
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, February 5, 2013
Pizza Hut debuted pizza sliders following Sunday's football game. The mini-pizzas a ...
- Harley-Davidson Rides With Kid Rock For National Tour
Marketing Daily, Karl Greenberg - Monday, February 4, 2013
Harley is title sponsor of Kid Rock's "Rebel Soul" tour, which kick ...
- Study: Young, Urban, Actives Over-Index On Cars
Marketing Daily, Karl Greenberg - Monday, February 4, 2013
Fifty-five percent of this group, per Outcast, owns at least two ca ...