- Acura Creates 8 Web Ads For Seinfeld Coffee Show
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, December 18, 2013
Acura and Jerry Seinfeld are teaming up for the comic's web-based serie ...
- American Airlines Employees To Vote On Paint Scheme
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, December 18, 2013
The new chief executive of American Airlines wants employees to opine abo ...
- Lincoln's Tobin Talks Product And Planning
Marketing Daily, Karl Greenberg - Tuesday, December 17, 2013
Scott Tobin, head of Lincoln product development, spoke about the brand ...
- Chris Perry Gone From GM
Marketing Daily - Breaking News, Karl Greenberg - Wednesday, December 18, 2013
Chris Perry, who came to Chevrolet from Hyundai Motor America in 201 ...
- Toyota Creating Diversity Agency Group
Raw, Karl Greenberg - Wednesday, December 18, 2013
Toyota is creating a unified diversity market and media structure to addre ...
- Chris Perry Gone From GM
Raw, Karl Greenberg - Wednesday, December 18, 2013
Chris Perry, who came to Chevrolet from Hyundai Motor America in 201 ...
- Glaxo Will Stop Paying Doctors to Promote Drugs
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, December 17, 2013
In what "appears to be a first for a major drug company ...
- Restaurant Ad Spending Slows
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, December 17, 2013
The restaurant industry's ad spending finally slowed in the third quarter, b ...
- Will P&G Shed Duracell?
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, December 17, 2013
Procter & Gamble may pull the plug on its ownership of Durace ...
- VW's Top U.S. Executive Leaves
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, December 17, 2013
Volkswagen's top American executive is leaving the automaker - a move th ...
- Airbnb Launches First National Ad Campaign
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, December 17, 2013
Airbnb, the global online company that intermediates between home and apartment owne ...
- Foot Locker Extends Partnership With NBA
Marketing Daily, Karl Greenberg - Monday, December 16, 2013
The sports retailer will continue as the title partner of the Fo ...
- Stars Appear For 'Anchorman 2,' Shoppers For Durango
Marketing Daily, Karl Greenberg - Monday, December 16, 2013
What about Dodge? Market research firm Millward Brown Digital, which has do ...
- Mike Hughes, President Of The Martin Agency, Dies at 65
Around the Net In Brand Marketing, Karl Greenberg - Monday, December 16, 2013
Mike Hughes, the longtime creative leader and president of The Martin Agenc ...
- Fuel Economy Rises For New Vehicles
Around the Net In Brand Marketing, Karl Greenberg - Monday, December 16, 2013
The fuel economy of new vehicles sold in the United States s ...
- Amazon Pantry To Compete With Warehouses
Around the Net In Brand Marketing, Karl Greenberg - Monday, December 16, 2013
Amazon.com is working on a new business called Pantry that will he ...
- Big Changes At Coke
Around the Net In Brand Marketing, Karl Greenberg - Monday, December 16, 2013
As of Jan. 1, Coca-Cola will split into Coca-Cola North America a ...
- Shazam Tracks Brand Audio
Around the Net In Brand Marketing, Karl Greenberg - Monday, December 16, 2013
Media agency Mindshare Worldwide has partnered with Shazam to launch the Audi ...
- Newtown Parents Rethink Cause Strategies
Around the Net In Brand Marketing, Karl Greenberg - Monday, December 16, 2013
It's the one-year anniversary of the mass shooting at Sandy Hook Elementar ...
- Harley-Davidson Project Rushmore Reaches High
Marketing Daily, Karl Greenberg - Friday, December 13, 2013
Spokesperson Matt King says, "It's about getting the right products to t ...
- 'Need For Speed' Players Get '15 Mustang First
Marketing Daily, Karl Greenberg - Friday, December 13, 2013
"We worked closely with the development team at EA to provide th ...
- GM Sells Stake In Peugeot
Around the Net In Brand Marketing, Karl Greenberg - Friday, December 13, 2013
Hours after announcing it would scale back - but continue - i ...
- NHL Clicks With Dick's For Merchandise
Around the Net In Brand Marketing, Karl Greenberg - Friday, December 13, 2013
The NHL has created its first store-within-a-store concept with a major nation ...
- Buffalo Wild Wings Wild About Pepsi
Around the Net In Brand Marketing, Karl Greenberg - Friday, December 13, 2013
Buffalo Wild Wings said today it would switch its soda supplier fr ...
- Apple, Target Lead In M-Commerce
Around the Net In Brand Marketing, Karl Greenberg - Friday, December 13, 2013
Target was the most-browsed mobile app/site in 2013, and Apple's mobile app/si ...
- Costco Not Rushing Into Ecommerce
Around the Net In Brand Marketing, Karl Greenberg - Friday, December 13, 2013
Costco on Wednesday said it is observing what the possibilities are ...
- Hyundai Touts Genesis, Elantra In Super Bowl
Marketing Daily, Karl Greenberg - Thursday, December 12, 2013
Steve Shannon, VP marketing, tells "Marketing Daily" that Hyundai's presence in t ...
- Build To Code?
Marketing Daily, Karl Greenberg - Friday, December 13, 2013
This is National Computer Science Education Week. But you know this. Y ...
- How American Is 'American Made'?
Around the Net In Brand Marketing, Karl Greenberg - Thursday, December 12, 2013
A lot of products claim to be made here, but the lab ...
- Indian Court Tells Pepsodent To Withdraw Ad
Around the Net In Brand Marketing, Karl Greenberg - Thursday, December 12, 2013
The High Court in New Delhi has asked Pepsodent Germicheck to withdr ...