- MapQuest Enhances 'Send to Cell' Service
Online Media Daily, Karlene Lukovitz - Tuesday, March 27, 2007
MapQuest's upgraded 'Send to Cell' service allows users to create driving directio ...
- Travel Sites Strive To Differentiate Via Value-Addeds
Marketing Daily, Karlene Lukovitz - Friday, March 23, 2007
[Travel] Increasingly, hotels are limiting inventory available to third-party sites in ord ...
- Competition In Online Travel Forces Site Upgrades
Online Media Daily, Karlene Lukovitz - Friday, March 23, 2007
The fiercely competitive online travel bookings market is resulting in a flur ...
- Yankee Candle Drives Growth by Playing to Its Strengths
Marketing Daily, Karlene Lukovitz - Wednesday, March 21, 2007
[Retail] In an overall slow market, the brand-building cache of Yankee's brand ...
- Pharma, Telecoms Stand Out in Sluggish Ad Spend Year
Marketing Daily, Karlene Lukovitz - Wednesday, March 14, 2007
[Industry Data] Significant growth in the pharmaceuticals and telecommunications categories was offs ...
- Ad Spend Slowing Due To Shifting Ad, General Economies
Marketing Daily, Karlene Lukovitz - Wednesday, March 14, 2007
[Strategy] The chief marketing officer has two options: increase the budget ...
- Grab-and-Go Food Brands Are Eating Food Service Revenue
Marketing Daily, Karlene Lukovitz - Friday, March 9, 2007
[Research] Shorter lunch breaks and more and fresher products make it easi ...
- OJ Marketers Hunker Down, Try To Weather The Weather
Marketing Daily, Karlene Lukovitz - Friday, March 2, 2007
[Beverages] Growers are concerned that continued price hikes could backfire long te ...
- Calvin Klein Snaps Up Djimon Hounsou
Marketing Daily, Karlene Lukovitz - Wednesday, February 28, 2007
[Apparel] Talk about timing. Two days after signing, the actor was walki ...
- Experts Handicap Yum Brands' PR Fallout
Marketing Daily, Karlene Lukovitz - Monday, February 26, 2007
[Crisis Management] A rebound depends on how strong the brand is, h ...
- Experts Assess Long-Term Toll On KFC/Taco Bell Of Rats Gone Wild Video
Online Media Daily, Karlene Lukovitz - Monday, February 26, 2007
You didn't have to live in Manhattan to witness the pack ...
- U.S. Yogurt Drink Sales Growth Slowing
Marketing Daily, Karlene Lukovitz - Friday, February 23, 2007
[Research] Interest in the product has dropped steadily in the last coup ...
- Functional Food Sales Hit $25 Billion In U.S. In 2006
Marketing Daily, Karlene Lukovitz - Wednesday, February 21, 2007
[Research] While aging Baby Boomers have a strong interest in such food ...
- Nielsen: Affluent Shoppers Favor Warehouse Clubs
Marketing Daily, Karlene Lukovitz - Monday, February 19, 2007
[Retail] Affluent shoppers are selective, but keenly attuned to looking for val ...
- Nielsen: Affluent Favor Cable TV, Warehouse Clubs
MediaDailyNews, Karlene Lukovitz - Monday, February 19, 2007
The affluent are voracious media consumers--as well as shoppers attuned to val ...
- Carbonated Beverages Slip As Water, Newer Drinks Thrive
Marketing Daily, Karlene Lukovitz - Wednesday, February 14, 2007
[Beverages] Carbonated beverages and milk remain the two largest packaged-goods categories, b ...
- CPG Sales Solid, Not Stellar, For 2006, Reports IRI
Marketing Daily, Karlene Lukovitz - Monday, February 12, 2007
[Research] It was a solid--not stellar--year for the consumer packaged goods industr ...
- Psychology Pays Off In The Dog-Treat Market
Marketing Daily, Karlene Lukovitz - Thursday, February 8, 2007
[Packaged Goods] Del Monte's Milk-Bone dog treats remain the market leader ...
- Marketer of the Year: Apple Computer
Marketing Daily, Karlene Lukovitz - Tuesday, January 2, 2007
Stock-options scandals notwithstanding, Apple Computer's marketing for 2006 demonstrated once again ...