- Nintendo's End Game Still All About Games, Analysts Say
Marketing Daily, Karlene Lukovitz - Friday, June 22, 2007
[Consumer Electronics] With its plans to launch a Mii social network f ...
- Nintendo Moves Look Suspiciously Like A Media Company
Online Media Daily, Karlene Lukovitz - Friday, June 22, 2007
Nintendo is adding a social networking avatar-driven Mii channel to its existi ...
- Act, But Don't Overreact, Recall Study Advises
Marketing Daily, Karlene Lukovitz - Friday, June 15, 2007
[Research] It's no big surprise that product recalls have an impact ...
- Study: Today's Dads Play Big Roles In Kid-Related Purchases
Marketing Daily, Karlene Lukovitz - Wednesday, June 13, 2007
[Research] Most marketers are still going the traditional route of appealing eith ...
- Growing Pet Products Push: Convenience = Luxury = $$$
Marketing Daily, Karlene Lukovitz - Friday, June 8, 2007
[Research] Packaged Facts identifies the urge to "humanize" pets as the mo ...
- Study: Consumer Satisfaction, Commitment to Banks On the Rise
Marketing Daily, Karlene Lukovitz - Thursday, June 7, 2007
[Research] Overall satisfaction rose by 22 index points, reflected by an associat ...
- Study Finds Consumers Are Still 'Trading Up'--Except for Housing
Marketing Daily, Karlene Lukovitz - Monday, June 4, 2007
[Research] It concludes that brands in the trading-up game must "create ...
- Packaged Facts: Marketers Missing the Boat on Mature Singles
Marketing Daily, Karlene Lukovitz - Wednesday, May 23, 2007
[Research] The financial sector has begun addressing mature single women, but there ...
- Dead Men Don't Drink Beer ... But Noir Buffs Apparently Do
Marketing Daily, Karlene Lukovitz - Friday, May 18, 2007
[Beverages] Anheuser-Busch is having some fun with its newly acquired Dutch bra ...
- CoreBrand: Wachovia One Of Few Banks Successfully Leveraging Brand Equity
Marketing Daily, Karlene Lukovitz - Wednesday, May 16, 2007
[Financial Services] The banking industry by its nature "is financially oriented, n ...
- Quick-Prepare Breakfast Offerings Boosting Jimmy Dean's Performance
Marketing Daily, Karlene Lukovitz - Friday, May 11, 2007
[Research] Breakfast meats enjoyed sizzling sales during the mid-2000's low-carb diet craz ...
- Convenience Is The Next Battleground For The Pasta Sauce Category
Marketing Daily, Karlene Lukovitz - Tuesday, May 8, 2007
[Food] NPD's Harry Balzer says sauce and pasta makers need to analy ...
- Retail Consolidation Hurts Lauder's U.S. Performance In Third Quarter
Marketing Daily, Karlene Lukovitz - Friday, May 4, 2007
[Beauty] Lauder executives said that once the turbulence in the retail marketpla ...
- Publishers Hear Digital Fingerprinting Pitch
Online Media Daily, Karlene Lukovitz - Friday, May 4, 2007
As the business world read about Google/YouTube filing for a dismissal ...
- Scotts Seeding New Media Into Marketing Mix to Germinate Young Customers
Marketing Daily, Karlene Lukovitz - Thursday, May 3, 2007
[Packaged Goods] Scotts' current TV efforts reflect "new paradigm" thinking. Whereas pa ...
- Brown Forman Label Combines Research With Promotional Digital Content Delivery
Marketing Daily, Karlene Lukovitz - Friday, April 27, 2007
[Strategy] Bottles bore promotional tags with attached goodies designed to help thr ...
- Dr Pepper Targets MTV Generation With 'Band In Bubble' Reality Extravaganza
Marketing Daily, Karlene Lukovitz - Wednesday, April 25, 2007
[Beverages] A new multimedia extravaganza premised on giving young music-lovers the chan ...
- Elvis Returns to Boost Hershey's Outlook for 2007
Marketing Daily, Karlene Lukovitz - Friday, April 20, 2007
[Food] After a bittersweet first quarter, the chocolate maker is moving aggressive ...
- Consumer Confusion About Fats Adds To Spread-Makers' Challenges
Marketing Daily, Karlene Lukovitz - Wednesday, April 18, 2007
[Food] Marketers are innovating as fast as they can in this h ...
- 'Consumer Reports' Finds Some High-End Brands Less Reliable
Marketing Daily, Karlene Lukovitz - Thursday, April 12, 2007
[Appliances] The fall-out is likely to be muted since, as one consulta ...
- Fruitflow Deal Promises Unilever's Latest Heart Health 'Weapon'
Marketing Daily, Karlene Lukovitz - Friday, April 6, 2007
[Food] The ingredient will be rolled out across the company's global foo ...
- Slowing Celeb Fragrance Sales Push Makers in New Directions
Marketing Daily, Karlene Lukovitz - Wednesday, April 4, 2007
[Beauty] The decline is due in part to an aging population b ...
- Lonely Planet Launches Video, Social Networking Site
Online Media Daily, Karlene Lukovitz - Monday, April 2, 2007
Travel media company Lonely Planet has launched LonelyPlanet.tv, an online community marryi ...
- Sunless Tanning Sales Drop, But Products Continue to Multiply
Marketing Daily, Karlene Lukovitz - Friday, March 30, 2007
[Beauty] Sales have dropped, which indicates consumer confusion over safety issues--but th ...
- Americans Share Some Things In Common With European Mobile Users
Online Media Daily, Karlene Lukovitz - Friday, March 30, 2007
At least when it comes to mobile content that doesn't require fa ...
- Survey: Few Broadband Users Go Mobile For Web Access
Online Media Daily, Karlene Lukovitz - Friday, March 30, 2007
Just 5% of Americans with broadband Internet access are choosing to u ...
- Discover Small-Business Card Goes Up Against Brand Leaders
Marketing Daily, Karlene Lukovitz - Thursday, March 29, 2007
[Financial Services] It has upped the ante in this highly competitive a ...
- Sunglass Hut Signs R/GA To Expand Brand's Online Presence
Online Media Daily, Karlene Lukovitz - Thursday, March 29, 2007
Looking to more fully leverage its fashion elan and designer cachet, Sungla ...
- Small Business Is Increasingly Big Business For Major Credit Cards
Marketing Daily, Karlene Lukovitz - Wednesday, March 28, 2007
[Financial Services] Packaged Facts expects credit card use by small firms wi ...
- Weather Channel Extends Ad Targeting Options To Mobile
Online Media Daily, Karlene Lukovitz - Wednesday, March 28, 2007
In something of a natural fit, The Weather Channel Mobile (TWCM) h ...