- USA Today Plays Big Role In XP Launch
Online Media Daily, Ken Liebeskind - Monday, October 29, 2001
One of the big winners in Microsoft Windows XP launch advertising ...
- Microsoft Launches Windows XP
Online Media Daily, Ken Liebeskind - Friday, October 26, 2001
The world's largest software company came to one of the world's large ...
- CNET Introduces Impact Launch Units
Online Media Daily, Ken Liebeskind - Thursday, October 25, 2001
CNET Networks, which has been at the forefront of online advertising, ...
- Take Me Out To The Ball Game
Online Media Daily, Ken Liebeskind - Thursday, October 25, 2001
Baseball fans around the country are looking forward to the upcoming Wor ...
- Magazine Advertising Future Looks Dim
Online Media Daily, Ken Liebeskind - Tuesday, October 23, 2001
"2002 Ad Turnaround: Likely or Long Shot?" was the theme of o ...
- Ad Industry, Musicians Reach Agreement
Online Media Daily, Ken Liebeskind - Tuesday, October 23, 2001
The ANA and the AAAA have reached agreement with the American Federati ...
- Direct Marketing Industry Copes With Anthrax Scare
Online Media Daily, Ken Liebeskind - Monday, October 22, 2001
The effect of last week's anthrax scare on the direct marketing indust ...
- Weather on the Web
Online Media Daily, Ken Liebeskind - Friday, October 19, 2001
Streaming weather has come to the Web. Weather.com and Accuweather.com are amo ...
- Word of Mouth Online
Online Media Daily, Ken Liebeskind - Thursday, October 18, 2001
To promote a new book, a Sci Fi publisher tried an unusu ...
- NBC, CBS Lead The Way
Online Media Daily, Ken Liebeskind - Wednesday, October 17, 2001
NBC and CBS stayed on top of the heap in last week ...
- Patriotic Ads Appealing To Viewers, Survey Says
Online Media Daily, Ken Liebeskind - Wednesday, October 17, 2001
The terrorist attacks have transformed advertising to a certain extent, with advertise ...
- Will You Open Your (Direct) Mail?
Online Media Daily, Ken Liebeskind - Wednesday, October 17, 2001
People's increasing wariness of opening postal mail - a result of t ...
- Web News Reading Habits Studied
Online Media Daily, Ken Liebeskind - Tuesday, October 16, 2001
The aftermath of the terrorist attacks is a good time to understa ...
- Survey Shows Promise
Online Media Daily, Ken Liebeskind - Monday, October 15, 2001
The Association of National Advertisers Internet Advertising survey, released today, shows so ...
- Tapping The Active Seniors Market
Online Media Daily, Ken Liebeskind - Friday, October 12, 2001
Seventy-six million Americans over 50 earn almost $2 trillion annually. They're acti ...
- Personalized Email - More Expensive, More Effective
Online Media Daily, Ken Liebeskind - Tuesday, October 9, 2001
Email from Dynamics Direct/Los Angeles integrates all the rich media elements wi ...
- From Home Plate to the Web
Online Media Daily, Ken Liebeskind - Monday, October 8, 2001
You've seen their virtual ads behind home plate at baseball games, b ...
- Long-Term Outlook Brightens for Ad Sales
Online Media Daily, Ken Liebeskind - Wednesday, October 3, 2001
On the heels of his recently released downgraded ad spending projections f ...
- Scatter Market Trickles In The Wake Of Attacks
Online Media Daily, Ken Liebeskind - Tuesday, October 2, 2001
In the weeks before the terrorist attacks, the upfront market ended, whi ...
- $313.2 Million Lost
Online Media Daily, Ken Liebeskind - Monday, October 1, 2001
In a report issued today, Competitive Media Reporting says $313.2 million ...
- The Irreverent Approach
Online Media Daily, Ken Liebeskind - Monday, October 1, 2001
Mondo Media, the syndicator of online animation properties, has just launched ...
- Maximizing Pay Per Click Search Engine Bidding
Online Media Daily, Ken Liebeskind - Friday, September 28, 2001
Pay per click search engine advertising is growing in popularity, but advertise ...
- E-caps Expand
Online Media Daily, Ken Liebeskind - Friday, September 28, 2001
There seems no end to using taxis as an advertising vehicle. E-cap ...
- TV Buyers Discuss Impact Of Terrorist Attacks
Online Media Daily, Ken Liebeskind - Thursday, September 27, 2001
There are a lot of issues affecting TV buyers in the afterma ...
- Online Ad Decline in First Half 2001 - Minimal
Online Media Daily, Ken Liebeskind - Monday, September 24, 2001
The IAB reports that while online ad spending declined during Q1 a ...
- Advertising Will Come Back, CBS says
Online Media Daily, Ken Liebeskind - Friday, September 21, 2001
It is difficult to measure the advertising losses sustained by the maj ...
- Newspaper Sites Lead in Posting Red Cross Ads
Online Media Daily, Ken Liebeskind - Friday, September 21, 2001
Newspaper websites have been the leaders in posting American Red Cross a ...
- B2BWorks Teams with Northern Light to Offer B2B Keywords
Online Media Daily, Ken Liebeskind - Thursday, September 20, 2001
B2BWorks, the leading business to business online ad network, is teaming ...
- Online Fundraising for Red Cross
Online Media Daily, Ken Liebeskind - Thursday, September 20, 2001
In perhaps the best use of the Internet to date, the Americ ...
- City Papers Offer Sympathy Ads
Online Media Daily, Ken Liebeskind - Tuesday, September 18, 2001
In the wake of advertising cancellations in the aftermath of the terrori ...