- Super Bowl Ads Rack Up 44 Million Views On YouTube Pre-Game
Online Video Daily, Laurie Sullivan - Wednesday, January 29, 2014
Super Bowl ads released on YouTube prior to the game drove 3 ...
- Google To Pay Vringo Royalties From AdWords Revenue
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 29, 2014
Google has been ordered to pay I/P Engine, a patent licensing subsidia ...
- Consumers And Marketing Meet In Hyperlocal Experiences
SearchBlog, Laurie Sullivan - Thursday, January 30, 2014
Sometimes the campaign falters because brands don't have the resources needed ...
- Annual SEM Study Uncovers Trends And Tactics
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, January 29, 2014
An annual search engine marketing study reveals some of the top tool ...
- Android Supports 781.2M Shipped Smartphones In 2013, Per Report
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, January 29, 2014
Global smartphone shipments increased 41% to 990 million units in 2013 compar ...
- Fake Clicks To Cost Marketers $11.6 Billion
Data and Targeting Insider, Laurie Sullivan - Wednesday, January 29, 2014
It's a little unsettling to read that marketers expect to waste $11 ...
- PLA Cost Per Click Rises; ROI Remains Stable
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 29, 2014
The cost per click (CPC) rose for text and product listing ad ...
- Doritos Shows Creativity Gets Marketers To The Super Bowl
SearchBlog, Laurie Sullivan - Wednesday, January 29, 2014
This year it takes more than athletic abilities to end up ...
- The Best Biggest Strategies, Per Google
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, January 28, 2014
AdWords gurus hosted a Hangout to discuss different bidding strategies that markete ...
- Samsung, Google Sign Patent Agreement
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, January 28, 2014
Samsung has signed a patent agreement with Google to share technologies. ...
- Microsoft, Google, Facebook Win NSA Data Collection Decision
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, January 28, 2014
It appears that Microsoft, Google, Facebook, Apple and other tech firms that are fighting for t ...
- Game On For Super Bowl Ad Fans
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, January 28, 2014
Take a trip down memory lane with Newsday as it highlights t ...
- NSA Targets Android Apps For Spying
MediaDailyNews, Laurie Sullivan - Monday, January 27, 2014
The National Security Administration (NSA) and its British counterpart pulls data fr ...
- Fox, Bing Team For State-Of-The-Union Reactions
MediaDailyNews, Laurie Sullivan - Monday, January 27, 2014
Bing and Fox News teamed up again to record real-time audience sentime ...
- Behavior Analysis Triggering Increase In Paid-Search Clicks
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 28, 2014
The ability for search engines to analyze behavior remains an extremely importa ...
- Google Glass Sees Clearly Through VSP Partnership
SearchBlog, Laurie Sullivan - Tuesday, January 28, 2014
Picture a rendition of Johnny Nash's song "I Can See Clearly No ...
- Google Apologizes For Service Outage
Around the Net in Search Marketing, Laurie Sullivan - Monday, January 27, 2014
Google apologized for the software glitch that interrupted thousands of Gmail accoun ...
- Google's Future In Lights, Camera, Brand Publishing
Around the Net in Search Marketing, Laurie Sullivan - Monday, January 27, 2014
Robert Hof sat down to talk with Google's Susan Wojcicki about everythi ...
- Yahoo Acquires Cloud Party
Around the Net in Search Marketing, Laurie Sullivan - Monday, January 27, 2014
Yahoo has acquired Cloud Party, a multiplayer and 3D gaming platform th ...
- Apple Patent Analyzes Moods To Target Ads
Around the Net in Search Marketing, Laurie Sullivan - Monday, January 27, 2014
Aside from interest, other things influence a consumer's desire to interact wi ...
- AdSense Direct Could Increase Profits In Google's Coffer
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 24, 2014
Google, still heavily dependent on revenue from advertising, has added another to ...
- A Search For SEOP Spells Digital Marketing
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 24, 2014
What does SEOP.com want with the URL digitalmarketing.com? The company, which focus ...
- Twitter Users Razz Google #whengmailwasdown
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 24, 2014
Google's Gmail service went down Friday, and some took to services li ...
- Google Scoops Up Artificial Intelligence Firm DeepMind
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 27, 2014
Google has acquired artificial intelligence company DeepMind Technologies. The terms of t ...
- Encrypted Search: How Search Marketers Need To Rethink Metrics
SearchBlog, Laurie Sullivan - Monday, January 27, 2014
Secure or encrypted search queries may leave some marketers in the da ...
- Microsoft Bing Results: The Short Of It
Around the Net in Search Marketing, Laurie Sullivan - Friday, January 24, 2014
Microsoft reported Thursday that revenue from Bing search advertising grew 34%, driv ...
- 11 Points To Defining A Good CTR
Around the Net in Search Marketing, Laurie Sullivan - Friday, January 24, 2014
While there's not definitive answer, marketers frequently are asked to define wh ...
- Bing Indexes More Than 2 Billion Facebook Status Updates Daily
Around the Net in Search Marketing, Laurie Sullivan - Friday, January 24, 2014
About one billion people touch, find, engage, play, explore, produce, are entertaine ...
- How Marketers Create Strong Bonds With Influencers
Around the Net in Search Marketing, Laurie Sullivan - Friday, January 24, 2014
Rand Fishkin shares his tips for creating a positive relationship with peop ...
- White House Working Group To Examine Big Data Use
SearchBlog, Laurie Sullivan - Friday, January 24, 2014
Some marketers argue that Big Data and the ability to build audien ...