- Who Killed Don Draper?
Raw, Laurie Sullivan - Monday, July 19, 2010
Don Draper, the storyteller, isn't dead, but some panelists believe the creati ...
- Will Ad Nets Survive?
Raw, Laurie Sullivan - Monday, July 19, 2010
Are ad networks becoming something else, asks Joe Mandese, Editor in Chie ...
- From Ad Nets In Los Angeles
Raw, Laurie Sullivan - Monday, July 19, 2010
Good morning and welcome to Los Angeles. Brandon Berger, vice president ...
- Google, A Matter Of Semantics
SearchBlog, Laurie Sullivan - Monday, July 19, 2010
Google not only concentrates on holding on to search market share gain ...
- Shakedown In Ad Town?
Show Daily, Laurie Sullivan - Monday, July 19, 2010
Ad networks need 100 million unique viewers to make an impact, sa ...
- Contention Between Pubs And Ad Networks
Show Daily, Laurie Sullivan - Monday, July 19, 2010
Eric Sass, MediaPost reporter, led the "Publishers and Ad Nets: Finding ...
- OMMA Ad Nets: You're Confusing Me
Show Daily, Laurie Sullivan - Monday, July 19, 2010
Clix Marketing founder David Szetela led an OMMA Ad Nets panel "Simpli ...
- 'The Bind Ad Network Died This Year'
Show Daily, Laurie Sullivan - Monday, July 19, 2010
Clients want to know what works. Often times we're justifying DSPs bas ...
- Will Ad Nets Survive?
Show Daily, Laurie Sullivan - Monday, July 19, 2010
Are ad networks becoming something else, asks Joe Mandese, Editor in Chie ...
- Observations Across The Ad Landscape
Show Daily, Laurie Sullivan - Monday, July 19, 2010
New York investment banker Joshua Wepman, vice president at GCA Savvian, provid ...
- Good Content Is King
Show Daily, Laurie Sullivan - Monday, July 19, 2010
Agencies have begun to rely more on technology. People hammer the agen ...
- Audience Vs. Contextual
Show Daily, Laurie Sullivan - Monday, July 19, 2010
During the Agency Roundtable: Managing the Audience and Contextual Mix at ...
- When Key Words Have A Different Meaning
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 16, 2010
Stony deGeyter tells us a targeted phrase isn't always as it appear ...
- Getting Started As An Affiliate
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 16, 2010
Christine Laubenstein explains how to become an affiliate marketer. She says reven ...
- Yellow Pages Online Hanging In There
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 16, 2010
Research from BIA/Kelsey suggests Yellow Pages will gain 39% of its reven ...
- Tweeting Face To Face
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 16, 2010
Brian Carter suggests companies designate brand ambassadors to tweet for them ...
- Google Search Still Bringing In The Bucks
Online Media Daily, Laurie Sullivan - Thursday, July 15, 2010
Google reported revenue gains Thursday, along with deals that helped them g ...
- Facebook Gets Google Analytics-Like Platform From Networked Insights
Online Media Daily, Laurie Sullivan - Thursday, July 15, 2010
Putting a price on Facebook Fan pages to monitor return on investmen ...
- Yahoo, Bing Provide Update To Search Alliance
Online Media Daily, Laurie Sullivan - Thursday, July 15, 2010
Yahoo sent a letter to advertisers Thursday to confirm Microsoft Bing wi ...
- What Google's Social Network Gaming Platform Might Look Like
SearchBlog, Laurie Sullivan - Friday, July 16, 2010
It's all about the game. But Google's Chief Financial Officer Patrick Pichett ...
- Gaining Control On Mobile Devices
Around the Net in Search Marketing, Laurie Sullivan - Thursday, July 15, 2010
Google has released features to manage mobile devices in the Apps administrat ...
- Multilingual SEO Tips
Around the Net in Search Marketing, Laurie Sullivan - Thursday, July 15, 2010
Overcoming the language barrier to localize Web sites can become a challeng ...
- Ad Industry Must Mitigate Risk
Online Media Daily, Laurie Sullivan - Wednesday, July 14, 2010
Did you know that unknowingly passing personally identifiable information to a third-par ...
- Google's Q2 2010 Earnings, Quick Take
Raw, Laurie Sullivan - Thursday, July 15, 2010
Google reported Thursday that revenue for the second quarter 2010 rose ...
- IAB Explains Behavioral Targeting
Raw, Laurie Sullivan - Thursday, July 15, 2010
The Internet Advertising Bureau (IAB) has uploaded a 4:15 minute video ...
- How Communities Crowd Source On Search Engines
SearchBlog, Laurie Sullivan - Thursday, July 15, 2010
PageRank is a community-derived ranking scheme for search. I find crowd sourci ...
- SEO: From The Beginning, Please
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, July 14, 2010
Still trying to wrap your head around SEO jargon and competitors backlin ...
- Three Steps To Attribution Management
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, July 14, 2010
Attribution management has become a thorn in the side of marketing tryi ...
- How To Track Conversions In adCenter
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, July 13, 2010
Tina Kelleher defines conversion tracking as a reporting metric that helps measu ...
- Customers Getting Comfy With Targeting
Data and Targeting Insider, Laurie Sullivan - Wednesday, July 14, 2010
Companies have begun to add retargeting to their media ad budget becau ...