- First Step To Quantify Social's Influence On Search
SearchBlog, Laurie Sullivan - Tuesday, September 11, 2012
Social analytics will become the next tool to identify whether social bu ...
- Three Landing Page Tips You Might Have Overlooked
Around the Net in Search Marketing, Laurie Sullivan - Monday, September 10, 2012
Marketers should know the elements to test on a landing page. It ...
- How To Analyze Twitter Followers
Around the Net in Search Marketing, Laurie Sullivan - Monday, September 10, 2012
After acquiring Followerwonk, Rand Fishkin explains how to grow a Twitter followe ...
- Microsoft Rebrands adCenter, Yahoo Search Alliance
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, September 11, 2012
Microsoft Advertising on Monday rebranded the Search Alliance to the Yahoo Bi ...
- Could One Paid-Search Ad Give Consumers Landing Page Options?
Around the Net in Search Marketing, Laurie Sullivan - Monday, September 10, 2012
A lot of hype last week around the Google Star Trek Dood ...
- Consumer Buying Cautious, But Rising Online
Online Media Daily, Laurie Sullivan - Friday, September 7, 2012
Citi Research held a global call with analysts Friday providing updates ...
- Mobile, Social Registers Rise In Cybercrime
Online Media Daily, Laurie Sullivan - Friday, September 7, 2012
Symantec has released a cybercrime report showing increases in malicious activity ...
- Ad Industry Needs Social Analytics To Identify Influences And Search Trends
SearchBlog, Laurie Sullivan - Monday, September 10, 2012
Social media identifies buzz that points to trends in specific geographic are ...
- MediaPost Search Insider Summit Submissions Open
Around the Net in Search Marketing, Laurie Sullivan - Friday, September 7, 2012
The always connected consumer crosses screens daily to research information and ma ...
- Search, Download Evidence On Locked Mobile Phones
Around the Net in Search Marketing, Laurie Sullivan - Friday, September 7, 2012
Innocent until proven guilty, yes -- but murderers also sometimes kill t ...
- How Variants Can Increase Leads
Around the Net in Search Marketing, Laurie Sullivan - Friday, September 7, 2012
Screen shots and numbers explain how close variants can increase leads aft ...
- Reporting Problems In Google Maps
Around the Net in Search Marketing, Laurie Sullivan - Friday, September 7, 2012
Google has set up a method to report problems in maps. (It ...
- Microsoft To Google: 'Bing It On'
Online Media Daily, Laurie Sullivan - Thursday, September 6, 2012
Microsoft rolled out the "Bing It On" campaign to challenge Google ...
- Creative Search Optimization Feeds Mobile Conversions
SearchBlog, Laurie Sullivan - Friday, September 7, 2012
Valentino, Gucci, Chloe, Michael Kors -- know the designers? BagBorrowOrSteal.com (BBOS) le ...
- What's Next After Facebook For Search Marketers?
Around the Net in Search Marketing, Laurie Sullivan - Thursday, September 6, 2012
For search marketers looking to build campaigns on Facebook, Kyle Spencer offe ...
- Cost Vs. Audience On Bing
Around the Net in Search Marketing, Laurie Sullivan - Thursday, September 6, 2012
Envision a world where Google becomes the only engine that search markete ...
- How Citizen Connects Consumers With Retailers
Around the Net in Search Marketing, Laurie Sullivan - Thursday, September 6, 2012
Timeliness requires precision. The ad must reach the consumer at the preci ...
- IAC Buys About.com To Strengthen Publishing Cred
MAD SF, Laurie Sullivan - Thursday, September 6, 2012
Bay Area-based Ask.com plans to step up branding efforts for the new ...
- Death To Paid Search? Google PLAs Double Conversions For Less
Online Media Daily, Laurie Sullivan - Thursday, September 6, 2012
Google now generates revenue from Product Listing Ads, leading Adlucent CTO Micha ...
- Mobile Study Identifies Need For Better On-Site, In-App Search
Online Media Daily, Laurie Sullivan - Wednesday, September 5, 2012
Targeted content will increasingly become important on mobile devices through on-site a ...
- Multivariate Testing: Do We Need A Chief Measurement Officer?
SearchBlog, Laurie Sullivan - Thursday, September 6, 2012
It seems simple. Marketing campaigns designed to work on a brand's W ...
- Google Gains Identity Match Patent
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, September 5, 2012
The U.S. Patent and Trademark Office Tuesday awarded Google a
Ads Are More Helpful Than Organic SERPS?Around the Net in Search Marketing, Laurie Sullivan - Wednesday, September 5, 2012
Alex Yumashev describes how little of the screen Google uses to displ ...
- Tips On Sourcing Links From Directories
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, September 5, 2012
David Harry analyzes whether general or niche Web directories are still go ...
- Bing's Trending U.K. Topics
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, September 5, 2012
Bing added in the U.K. the ability to see trending topics ...
- DoubleVerify Inks Deal With Compete, Works At Solving 'Ad Collision'
Data and Targeting Insider, Laurie Sullivan - Wednesday, September 5, 2012
DoubleVerify will soon announce a deal that integrates its viewability measurement wi ...
- IAC Buys About.com To Strengthen Publishing Cred
Online Media Daily, Laurie Sullivan - Tuesday, September 4, 2012
Ask.com plans to step up branding efforts for the newly acquired About.c ...
- Search Loses Millions In Co-op Advertising Opportunities
SearchBlog, Laurie Sullivan - Wednesday, September 5, 2012
Merchants and brands could capitalize on co-op digital marketing opportunities, especially wh ...
- Verifying Bing's Bot
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, September 4, 2012
Vincent Wehren tells us how to verify that a bot crawling ...
- Minimizing Traffic Loss From Search Engines
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, September 4, 2012
Companies expanding into new countries might want to think about launching ...