- Kmart Intros Private-Label Smart Sense
Marketing Daily, Aaron Baar - Thursday, September 30, 2010
The products, which will cover everything from snacks and beverages to or ...
- Canon Campaign Focuses On Technology
Marketing Daily, Aaron Baar - Tuesday, September 28, 2010
"There's a lot of clutter out there from a lot of differe ...
- Samsung Makes Web Site More Consumer-Friendly
Marketing Daily, Aaron Baar - Monday, September 27, 2010
"There's a lot of change going on with the ways consumers intera ...
- Hold The Phone: Economy Forestalls Upgrades
Marketing Daily, Aaron Baar - Thursday, September 23, 2010
"If you think about the marketing communication within the wireless community, it ...
- Sprint Creates 'Epic' Campaign
Marketing Daily, Aaron Baar - Tuesday, September 21, 2010
"Movies capture the imagination of everyone. It's the upper echelon of vid ...
- Consumer Satisfaction At Or Near All-Time Highs
Marketing Daily, Aaron Baar - Tuesday, September 21, 2010
According to the American Customer Satisfaction Index, overall satisfaction with personal compute ...
- Hot News: Cream Of Wheat Partners With Cinnabon
Marketing Daily, Aaron Baar - Monday, September 20, 2010
B&G Foods will promote the product with newspaper inserts and advertising, ...
- Study: Consider Objective In Call To Action Ads
Marketing Daily, Aaron Baar - Friday, September 17, 2010
As with any marketing technique, consideration of which messaging format to u ...
- So Kodak: Updating The Idea Of The 'Kodak Moment'
Marketing Daily, Aaron Baar - Friday, September 17, 2010
In addition to the television commercials (which will run on national a ...
- Kohler Makes A Splash With 'Built Green'
Marketing Daily, Aaron Baar - Tuesday, September 14, 2010
The series profiles projects ranging from the California Academy of Sciences ...
- AT&T Campaign Gets To The Root Of Search
Marketing Daily, Aaron Baar - Monday, September 13, 2010
"No one's really connecting themselves to that emotional reason for why ...
- 'Happy' Bank Customers Consider Switching
Marketing Daily, Aaron Baar - Friday, September 10, 2010
The most common reasons cited for switching banks: dissatisfied with the servi ...
- Study: 3DTV Catching On, Yet Obstacles Remain
Marketing Daily, Aaron Baar - Thursday, September 9, 2010
"It's got a lot of positives and a lot of challenges ...
- EA Enlists Wayne Gretzky To Sell 'NHL Slapshot'
Marketing Daily, Aaron Baar - Tuesday, September 7, 2010
The company and the agency are deepening the connection to the gam ...
- Sharp Sells Its Solar Staying Power
Marketing Daily, Aaron Baar - Thursday, September 2, 2010
"Sharp has been an innovative leader for the past 50 years," Ne ...
- Copying No One: Xerox Debuts Global Effort
Marketing Daily, Aaron Baar - Thursday, September 2, 2010
The effort, which will expand globally over the next few months, introduc ...