- TaylorMade Debuts Driver 'Not Like The Other'
Marketing Daily, Nina Lentini - Sunday, January 2, 2011
"One Of These Things Is Not Like The Other" sings a children ...
- Food, Beverages, Social Media Dominate '10 News
Marketing Daily, Nina Lentini - Friday, December 31, 2010
Although we cover a dozen or so industries from automotive to electroni ...
- Pre-Christmas Sales Up Most Since '05; Blizzard Nicks Post-Holiday Sales
Around the Net In Brand Marketing, Nina Lentini - Tuesday, December 28, 2010
Even as
Marketing Daily's
Thom Forbes was exhorting readers yesterday ...
- Marketers Step Up To Build Local Playgrounds Where Tax Dollars Lag
Around the Net In Brand Marketing, Nina Lentini - Tuesday, December 28, 2010
Drawn to playgrounds because they often act like new town squares ...
- Here Are Two Words You Don't Often See Together: Frito-Lay, Natural Ingredients
Around the Net In Brand Marketing, Nina Lentini - Tuesday, December 28, 2010
The world's largest snack maker is jumping into the health craze ...
- Mars Sets Sights On Super Bowl 2012 With 2011 Instant Win Game
Around the Net In Brand Marketing, Nina Lentini - Tuesday, December 28, 2010
Super Bowl XLV is just over a month away, but Mars Chocola ...
- Hate That Gift Card? Swap It
Around the Net In Brand Marketing, Nina Lentini - Tuesday, December 28, 2010
But lose money in the process. ...
- 3D Movie Tickets Keep Box-Office Sales High
Around the Net In Brand Marketing, Nina Lentini - Tuesday, December 28, 2010
Even as attendance falls. ...
- Buy Of Kettle Brand Helps Fatten Diamond Foods' Profits
Around the Net In Brand Marketing, Nina Lentini - Tuesday, December 28, 2010
Sales were up 19% in fiscal 2010, thanks in large part ...
- Procrastinating Men Make Jewelers' Day
Around the Net In Brand Marketing, Nina Lentini - Friday, December 24, 2010
They're out there, right now, leaning over a counter, looking for t ...
- P&G Dumps Tiger Woods As Gillette Endorser
Around the Net In Brand Marketing, Nina Lentini - Friday, December 24, 2010
The golfer's deal with Procter & Gamble's Gillette unit is ending De ...
- Caribbean Market Heating Back Up
Around the Net In Brand Marketing, Nina Lentini - Friday, December 24, 2010
More low-cost airlines are beefing up flights to the islands and th ...
- Walmart Invests In China's Top Online Seller Of Electronics
Around the Net In Brand Marketing, Nina Lentini - Friday, December 24, 2010
In order to extend its reach to more Chinese buyers, the world ...
- FDA Frustrates Pharma With Digital Guidelines Delay
Around the Net In Brand Marketing, Nina Lentini - Thursday, December 23, 2010
At least one ad agency president is calling "bullshit" to the Fo ...
- Rent-A-Center Readies Hour-long Special For Super Bowl Sunday
Around the Net In Brand Marketing, Nina Lentini - Thursday, December 23, 2010
"Inside the Rings, with Troy Aikman" is scheduled to air nationally pri ...
- Shoe Marketer XC4 Juxtaposes Comfort With Humiliation
Around the Net In Brand Marketing, Nina Lentini - Thursday, December 23, 2010
The brand of men's comfort shoes asked people to share their mo ...
- Buy It Today, Get It By Christmas (Saturday)
Around the Net In Brand Marketing, Nina Lentini - Thursday, December 23, 2010
Good news for the 20% of us who just started holiday shoppi ...
- U.K. Burger King Bows Sprout Surprise Whopper
Around the Net In Brand Marketing, Nina Lentini - Thursday, December 23, 2010
Paul Rowland, culinary development manager at Burger King UK said: "We . ...
- Check Your Mailbox: Banks Incentivizing Credit Card Offers
Around the Net In Brand Marketing, Nina Lentini - Thursday, December 23, 2010
As the year ends, consumers will have received 2.25 billion credit ca ...
- Pop-Tarts World Will Be Toast On Dec. 31
Around the Net In Brand Marketing, Nina Lentini - Thursday, December 23, 2010
The Manhattan theme store for the breakfast pastry is closing for go ...
- Retailers Tap Social Profiles To Help Customers Shop For Their Friends
Around the Net In Brand Marketing, Nina Lentini - Wednesday, December 22, 2010
Online retailers are tapping into comments and preferences on social sites ...
- Food Safety Bill Puts Onus On Prevention Rather Than Cure
Around the Net In Brand Marketing, Nina Lentini - Wednesday, December 22, 2010
President Obama could sign the bill into law as early as toda ...
- Blanket With Arms Turns Out To Have Legs As Well
Around the Net In Brand Marketing, Nina Lentini - Wednesday, December 22, 2010
Who among us didn't laugh at the Snuggie when first it appeare ...
- Toys For Tweens
Around the Net In Brand Marketing, Nina Lentini - Wednesday, December 22, 2010
With an eye on the $43 billion spent by tweens annually, t ...
- Cheap Marketing Tips That Work
Around the Net In Brand Marketing, Nina Lentini - Wednesday, December 22, 2010
When it comes to marketing on a budget, there's a fine li ...
- Advertisers Look To Gain In Today's UConn Basketball Game
Around the Net In Brand Marketing, Nina Lentini - Tuesday, December 21, 2010
At 7 pm, UConn's women's basketball team looks for its record-making 89 ...
- Walmart Goes Back To College With Smaller Format At UA
Around the Net In Brand Marketing, Nina Lentini - Tuesday, December 21, 2010
It's developing a 10,000-square-foot space that replaces a pharmacy that had be ...
- Pernod Ricard Toasts To A Healthier 2011
Around the Net In Brand Marketing, Nina Lentini - Tuesday, December 21, 2010
The company behind Absolut vodka, Chivas Regal Scotch whisky and Mumm champag ...
- Toyota Pays $32M More For Lapses
Around the Net In Brand Marketing, Nina Lentini - Tuesday, December 21, 2010
Record new fines follow a probe into recalls. ...
- Pick Up Stix Sold To Leeann Chin Owner
Around the Net In Brand Marketing, Nina Lentini - Tuesday, December 21, 2010
Carlson sells Asian fast-casual brand to focus on T.G.I. Friday's. ...