- Facebook Joins Twitter As MLB Livestreamer
Around the Net In Brand Marketing, Nina Lentini - Monday, May 22, 2017
A partnership debuted on Friday night when Facebook livestreamed the first ...
- Known For Precision, Krups Taps A Softer Side
Marketing Daily, Nina Lentini - Monday, March 27, 2017
An exclusive print and digital initiative will run across Hearst Magazines brand ...
- Holiday Inn Express Positions Its Guests As 'Readiest'
Marketing Daily, Nina Lentini - Monday, March 27, 2017
Throughout the spring, summer and fall of 2017, the effort will ...
- Trump Bump: White House Doing PR For Exxon
Marketing Daily, Nina Lentini - Tuesday, March 7, 2017
Exxon Mobil must be exulting in the White House endorsement of i ...
- McDonald's Mobile Plan: Get It Right
Around the Net In Brand Marketing, Nina Lentini - Tuesday, March 7, 2017
The world's largest burger chain wants to avoid the long lines a ...
- Hospitality, Retail Industries Collaborate
Around the Net In Brand Marketing, Nina Lentini - Tuesday, March 7, 2017
Inside a Brooklyn warehouse that has been converted to office and desi ...
- Hard Rock Refuses To Buy Icahn's Trump Plaza Hotel, Casino
Around the Net In Brand Marketing, Nina Lentini - Tuesday, March 7, 2017
A lease President Trump signed more than 30 years ago when buildi ...
- TGI Fridays Steps Away From Pack With Ordering Tweets
Around the Net In Brand Marketing, Nina Lentini - Tuesday, March 7, 2017
Looking to innovate in a tough corner of the restaurant business, T ...
- Nintendo Switch Launch Title Takes Zelda Franchise To New Level
Around the Net In Brand Marketing, Nina Lentini - Monday, March 6, 2017
"The Legend of Zelda: Breath of the Wild" is a game th ...
- Advertising Options For Marijuana Purveryors Limited
Around the Net In Brand Marketing, Nina Lentini - Monday, March 6, 2017
In San Francisco last year, a growers collaborative bought ads on doze ...
- Costco Raising Membership Fees In June
Around the Net In Brand Marketing, Nina Lentini - Monday, March 6, 2017
Costco customers will start paying more to shop the warehouse club th ...
- HHGregg Shuttering 88 Stores, Laying Off 1,500
Around the Net In Brand Marketing, Nina Lentini - Monday, March 6, 2017
Struggling appliance and electronics retailer HHGregg is planning to close 88 ...
- McDonald's To Focus On Tech, Coffee, Value
Around the Net In Brand Marketing, Nina Lentini - Tuesday, January 24, 2017
McDonald's has seen significant sales and earnings growth in its two-year effo ...
- Pharma Campaigns To Dispel Bad Reputation
Around the Net In Brand Marketing, Nina Lentini - Tuesday, January 24, 2017
he pharmaceutical industry wants you to know that it's not "getting aw ...
- Warby Parker Sees A Future In Brick, Mortar
Around the Net In Brand Marketing, Nina Lentini - Tuesday, January 24, 2017
Warby Parker plans to open at least 25 retail locations this yea ...
- Sale Delay Drags Out Long Goodbye For Yahoo's Mayer
Around the Net In Brand Marketing, Nina Lentini - Tuesday, January 24, 2017
Yahoo said on Monday that it now expected the sale of i ...
- Lane Bryant CEO Out After Just A Few Months
Around the Net In Brand Marketing, Nina Lentini - Tuesday, January 24, 2017
The largest plus-size retailer has a thinning C-suite. Lane Bryant and Catherin ...
- P&G Q2 Profit Up 146%, Sales Down 0.3%
Around the Net In Brand Marketing, Nina Lentini - Monday, January 23, 2017
Procter & Gamble reported a $7.9 billion second-quarter profit Friday, a 14 ...
- New McDonald's Big Mac Sizes Go National
Around the Net In Brand Marketing, Nina Lentini - Monday, January 23, 2017
McDonald's is two years into an effort to streamline its menu ...
- J.C. Penney Scores With Nike
Around the Net In Brand Marketing, Nina Lentini - Monday, January 23, 2017
The department store retailer has teamed up with the athletic giant ...
- Head & Shoulders Starts Recycling Effort, A First
Around the Net In Brand Marketing, Nina Lentini - Monday, January 23, 2017
Sustainability is making strides in the hair-care industry in a big wa ...
- Expectations Increasingly Challenge Brands To Deliver
Marketing Daily, Nina Lentini - Tuesday, January 17, 2017
"You can't just say, 'Oh, well, consumers just stopped drinking this stuff, ...
- Astroglide Campaign Focuses On Exploration
Marketing Daily, Nina Lentini - Wednesday, January 4, 2017
"The 2017 campaign is meant to be more emotive and less overt ...
- P&G Revamps Mr. Clean For A New Generation
Marketing Daily, Nina Lentini - Thursday, June 30, 2016
"The jingle is our way to talk about home cleaning that's root ...
- LA Galaxy Urges Water Conservation With H2Love Effort
Marketing Daily, Nina Lentini - Saturday, June 18, 2016
H2Love will also use digital and social media inside and outside t ...
- Marriott, Chase Smooth Path To Unplug On Vacation
Marketing Daily, Nina Lentini - Wednesday, June 15, 2016
A new survey out from Marriott Rewards Premier Business Credit Card fin ...
- Newark Museum Campaign Tweaks Billboards
Marketing Daily, Nina Lentini - Wednesday, June 8, 2016
S3's Alaina Blekicki tells "Marketing Daily," "We wanted to up the ga ...
- Emirates Nudges Nose-To-Grindstone Americans
Marketing Daily, Nina Lentini - Tuesday, May 31, 2016
There is also a social media sweepstakes to open up the chan ...
- Airlines For America's 2016 Campaign Takes Flight
Marketing Daily, Nina Lentini - Tuesday, May 31, 2016
The advertising appears in the Washington, D.C. media market on television, cabl ...
- Highmark Nudges Battle Against Cancer Forward
Marketing Daily, Nina Lentini - Thursday, May 19, 2016
"Our aim is to engage all members to take advantage of cover ...
