- Rules Of Facebook Engagement
Engage:Moms, Patti Minglin - Wednesday, May 9, 2012
As a self-proclaimed "social media mom," I found a recent infographic fr ...
- Content Is King
Engage:Moms, Patti Minglin - Wednesday, April 11, 2012
A recent Arbitron study confirmed something mom marketers have known for qui ...
- Mom On The Go: Marketing Travel To Moms
Engage:Moms, Patti Minglin - Wednesday, March 14, 2012
There is this really great line in Bridget Brennan's book, Why S ...
- Getting The 'Single Mom' Conversation Right
Engage:Moms, Patti Minglin - Wednesday, February 8, 2012
There was a recent article on ParentSociety.com that highlighted the things y ...
- Resolutions For The New Year
Engage:Moms, Patti Minglin - Wednesday, January 11, 2012
Happy New Year! If you are like most people, you spent ...
- The True Focus Of Your Focus Group
Engage:Moms, Patti Minglin - Wednesday, December 14, 2011
Ah, 2012 is on the horizon and with a new year com ...
- Why Age Does Matter
Engage:Moms, Patti Minglin - Wednesday, October 12, 2011
Say the phrase "first-time moms," and you immediately think of the you ...
- Back-to-School Trends You Might See This Holiday Season
Engage:Moms, Patti Minglin - Wednesday, September 14, 2011
In July, the National Retail Federation shared results from its 2011 Back-to-Scho ...
- Building The Blogger/Brand Relationship
Engage:Moms, Patti Minglin - Wednesday, August 10, 2011
There are so many ways for brands to engage mom bloggers, b ...
- Chrysler, Google Show Why Dad Is Part Of Marketing-To-Mom Equation
Engage:Moms, Patti Minglin - Wednesday, July 13, 2011
Today's dad has a much more active role in the day-to-day operatio ...
- Creating An Authentic Environment
Engage:Moms, Patti Minglin - Wednesday, June 8, 2011
The Procter & Gamble campaign succeeds because it is appropriate and authent ...
- A Healthy Shade Of Green
Engage:Moms, Patti Minglin - Wednesday, April 13, 2011
There are numerous lessons to be learned from the success of th ...
- Why Kellogg's Latest Cause Marketing Campaign Works
Engage:Moms, Patti Minglin - Wednesday, March 16, 2011
Highlighting breakfast as one of the most important meals of the d ...
- What We Learned From VW's Super Bowl Success
Engage:Moms, Patti Minglin - Tuesday, February 8, 2011
If you were one of the millions watching last Sunday's Super Bow ...
- The Female Side of Green
Marketing: Green, Patti Minglin - Wednesday, September 23, 2009
In addition to making nearly 85% of all consumer purchases (on everythi ...
- Just Cause: Finding the Perfect Cause-Marketing Fit
Engage:Moms, Patti Minglin - Wednesday, July 29, 2009
What makes for a good cause-marketing campaign? Here are some tips f ...