Ramsey McGroryMember since September 2015Contact Ramsey
- President Scout
- LinkedIn: https://www.linkedin.com/pub/ramsey-mcgrory/0/558/aa5
- Twitter: @NYCMcG
- New York New York
- 10011 USA
Ramsey McGrory is the President of Sales and Publishing of Scout.
Articles by Ramsey All articles by Ramsey
- What Sunday Night Football Trouncing The Emmys Means For Advertisers in
Marketing: Sports on
In case you missed it, there was a brutal smackdown recently. The winner was the National League Football.
- Daisy Chains: The Chains That Bind in
Publishing Insider on
Publishers use "daisy chaining" as a key part of their remnant inventory strategy. Daisy chaining is the process of redirecting ad calls among network partners in an effort to monetize a publisher's entire pool of ad inventory. While it is accepted as a "best practice," in actuality, daisy chaining makes inventory management less efficient and creates real issues for publishers.