- Earlier Flu Vaccines Give Stores A Shot In The Arm
Raw, Sarah Mahoney - Tuesday, August 24, 2010
While consumers have gotten used to candy corn and Halloween costumes appeari ...
- Avon Launches First 60-Plus Skincare Line
Raw, Sarah Mahoney - Monday, August 23, 2010
In a bold move for the wrinkle-phobic world of cosmetics, Avon sa ...
- Brighter Days: Penney, Dillard's, Kohl's, Nordstrom
Marketing Daily, Sarah Mahoney - Friday, August 13, 2010
Several leading retailers turned in solid sales and earnings for the seco ...
- Amid Good Economic News, GM's CEO Steps Aside
Marketing Daily, Sarah Mahoney - Thursday, August 12, 2010
"It was my public duty to help return this company to greatnes ...
- Brighter Days For Penney, Dillard's, Kohl's and Nordstrom
Raw, Sarah Mahoney - Friday, August 13, 2010
Several leading retailers turned in solid sales and earnings for the seco ...
- Retailers Moving Christmas A Little Closer
Marketing Daily, Sarah Mahoney - Wednesday, August 11, 2010
Marketers are expected to advertise Black Friday sales sooner, and extend th ...
- GM Names New CEO
Raw, Sarah Mahoney - Thursday, August 12, 2010
General Motors Co. chairman and CEO Edward E. Whitacre Jr. is steppi ...
- Moms Of Tweens: Cooler Than the Rest Of Us
Marketing Daily, Sarah Mahoney - Tuesday, August 10, 2010
If you're a tween, your mom is probably cooler than anyone else ...
- Retailers Moving Christmas A Little Closer
Raw, Sarah Mahoney - Wednesday, August 11, 2010
Call it the year of the Creeping Christmas: Retailers—especially those with ...
- Levi's Woos Women With Curves
Marketing Daily, Sarah Mahoney - Monday, August 9, 2010
"Jeans that fit right are like the Holy Grail for women," Ma ...
- Moms Of Tweens: Cooler Than the Rest Of Us
Raw, Sarah Mahoney - Tuesday, August 10, 2010
If you're a tween, your mom is probably cooler than anyone else ...
- After Toning Tushes, Reebok Tackles Thighs
Marketing Daily, Sarah Mahoney - Saturday, August 7, 2010
On the heels of its hit with EasyTone, the sneakers that promi ...
- Hot Days = Tepid Sales: Lolling Through July
Marketing Daily, Sarah Mahoney - Thursday, August 5, 2010
Frank Badillo, senior economist for Kantar Retail, says: "On one hand, we' ...
- Gap Gambles On 1969 Collection
Marketing Daily, Sarah Mahoney - Wednesday, August 4, 2010
Based on the response from jeans-lovers, the San Francisco-based company has expand ...
- Hot Days = Tepid Sales: Retailers Loll Through July
Raw, Sarah Mahoney - Thursday, August 5, 2010
Despite some solid gains in stores serving affluent shoppers, most consumers curb ...
- Weak Sales Seen For Back-To-School Supplies
Marketing Daily, Sarah Mahoney - Tuesday, August 3, 2010
One exception, says Nielsen's James Russo, is likely to be consumer electronic ...
- Hot, Hot, Hot! Syms, Fresh & Easy, O'Reilly Auto
Marketing Daily, Sarah Mahoney - Monday, August 2, 2010
For stores, hot equals value -- at least according to the n ...
- Weak Sales Seen For Back-To-School Supplies
Raw, Sarah Mahoney - Tuesday, August 3, 2010
Despite some early bullish predictions for this year's back-to-school spending, forecasters a ...
- Netflix, Syms, Rue21 Among Hottest Retailers
Raw, Sarah Mahoney - Monday, August 2, 2010
For stores, hot = value, at least according to new "Hot 1 ...
- RadioShack Rolling Kiosks Into Target Stores
Marketing Daily, Sarah Mahoney - Thursday, July 29, 2010
"It's a genius cross-branding move," Cathy Hotka, a retail branding consultant bas ...
- Cosmetic Companies Post Prettier Profits
Marketing Daily, Sarah Mahoney - Thursday, July 29, 2010
At Avon Products, which hiked its ad spending 19%, second-quarter revenue ro ...
- Wharton: WOM Customers 16% More Valuable
Marketing Daily, Sarah Mahoney - Wednesday, July 28, 2010
"In the short run, these word-of-mouth clients are more valuable because ...
- RadioShack Rolling Kiosks Into Target Stores
Raw, Sarah Mahoney - Thursday, July 29, 2010
RadioShack says it will put "Bullseye Mobile" kiosks in the majority ...
- Cosmetic Companies Post Prettier Profits
Raw, Sarah Mahoney - Thursday, July 29, 2010
Faltering economy or not, women love their lipstick, with beauty biggies Avo ...
- BTS: Social Media, Mobile, Department Stores
Marketing Daily, Sarah Mahoney - Tuesday, July 27, 2010
"The overall tone was a little surprising, and very upbeat," Alison Pau ...
- How To Beat Walmart: Ambience, Private Label
Marketing Daily, Sarah Mahoney - Monday, July 26, 2010
While the décor was seen as somewhat more downscale, it was al ...
- Back-to-School Winners: Social Media, Mobile And Department Stores
Raw, Sarah Mahoney - Tuesday, July 27, 2010
Not only will consumers finally be spending more on back-to-school shopping th ...
- DL1961 Focuses On Its Jeans' Performance Promise
Marketing Daily, Sarah Mahoney - Friday, July 23, 2010
Ads breaking next month highlight the brand's unique stretch technology, called X-Fi ...
- Are You An Ecochondriac? Sindifferent? Hopetimistic?
Marketing Daily, Sarah Mahoney - Thursday, July 22, 2010
Most people in marketing are either so BlackBuried or lost in t ...
- Nielsen: Time To Recommit To Boomers
Marketing Daily, Sarah Mahoney - Wednesday, July 21, 2010
"There is practically no segment or category out there where Boomers aren ...