- Under Armour To Unleash Basketball Shoes Next Month
Raw, Sarah Mahoney - Wednesday, September 15, 2010
By now, people are used to hearing Kevin Plank, Under Armour's CE ...
- Grocery Shoppers Still Fighting Impulse Buys
Marketing Daily, Sarah Mahoney - Monday, September 13, 2010
"No matter what stores and marketers tend to believe, consumers aren't walki ...
- Lowe's Steps Up DIY, Energy Efforts
Raw, Sarah Mahoney - Tuesday, September 14, 2010
Faced with a reluctant recovery, Lowe's says it's rethinking the way ...
- Toys"R"Temp: Chain To Double Size With Pop-Ups
Marketing Daily, Sarah Mahoney - Friday, September 10, 2010
"It's an opportunity, and they are capitalizing on the 9% vacancy ra ...
- Grocery Shoppers Still Fighting Impulse Buys
Raw, Sarah Mahoney - Monday, September 13, 2010
While researchers have been insisting that lists are in and impulse bu ...
- With Underwood, Gen Y Gets First Wrinkle Cream
Marketing Daily, Sarah Mahoney - Thursday, September 9, 2010
Looks like it's time for Gen Y to start thinking about crow ...
- Toys"R"Temp: Chain To Double Its Size With Pop-Ups
Raw, Sarah Mahoney - Friday, September 10, 2010
In a move some experts believe is a sign of an if ...
- Frugal And Finicky, Americans Plant More Squash, Less Parsley
Raw, Sarah Mahoney - Friday, September 10, 2010
Atlee Burpee & Co, which reports it is having another banner ye ...
- Hasbro Lines Up YouTube Stars For Smackdown
Marketing Daily, Sarah Mahoney - Wednesday, September 8, 2010
To market its new "Trivial Pursuit: Bet You Know It" game, Hasb ...
- With Underwood, Gen Y Gets Its First Wrinkle Cream
Raw, Sarah Mahoney - Thursday, September 9, 2010
Looks like it's time for Gen Y to start thinking about crow ...
- Life Is Good: A $100 Million Brand With No Ads
Marketing Daily, Sarah Mahoney - Tuesday, September 7, 2010
While it's certainly no emblem of marketing sophistication, Life is good's hap ...
- Hasbro Hires YouTube Stars For Trivial Pursuit Smackdown
Raw, Sarah Mahoney - Wednesday, September 8, 2010
To market its new Trivial Pursuit: Bet You Know It game, Hasb ...
- Macy's New Campaign Steps Up The Magic
Marketing Daily, Sarah Mahoney - Tuesday, September 7, 2010
Just in time for Fashion Week, Macy's is unveiling a new celebrity-load ...
- Stores Get Back-To-School Bump After All
Marketing Daily, Sarah Mahoney - Thursday, September 2, 2010
Limited was a stand-out, with same-store sales gaining 10% for the mont ...
- Is America's Coupon Craze Leveling Off?
Marketing Daily, Sarah Mahoney - Thursday, September 2, 2010
"While coupon use gained 13% in the first quarter of this yea ...
- Affluent, Generous Young Women Lead Recovery
Marketing Daily, Sarah Mahoney - Wednesday, September 1, 2010
"There's certainly more fearlessness about spending among younger, affluent shoppers," Ed Ja ...
- Stores Get Back-To-School Bump After All
Raw, Sarah Mahoney - Thursday, September 2, 2010
With strong performances by such brands as Victoria's Secret, Macy's, Nordstrom, a ...
- Is America's Coupon Craze Leveling Off?
Raw, Sarah Mahoney - Thursday, September 2, 2010
September is National Coupon Month, and it's no secret that the recessi ...
- P&G Insures Troy Polamalu's $1 Million Curls
Marketing Daily, Sarah Mahoney - Tuesday, August 31, 2010
The insurance policy (from Lloyd's of London) and site are just t ...
- Affluent--And Generous--Young Women Lead Spending Recovery
Raw, Sarah Mahoney - Wednesday, September 1, 2010
When it comes to power-shopping our way toward economic recovery, a n ...
- Best Buy Expands Used Video Game Service
Marketing Daily, Sarah Mahoney - Monday, August 30, 2010
Best Buy's trade-in program is the latest in its efforts to increa ...
- Cape Sharks, Vegas Deals Perk Up Labor Day
Marketing Daily, Sarah Mahoney - Friday, August 27, 2010
"We are still not at 2008 levels, but it's really good ...
- Sears Looks To Boost Online Shoe Savvy
Marketing Daily, Sarah Mahoney - Thursday, August 26, 2010
The retailer hopes its microsite, hosted by fashion stylist Francesca Mills, wi ...
- Labor Day Tourism Perks Up, Thanks To Cape Cod Sharks And Vegas Deals
Raw, Sarah Mahoney - Friday, August 27, 2010
Looks like Labor Day travel will get a real bounce this yea ...
- Target Beefs Up Electronics Support
Marketing Daily, Sarah Mahoney - Wednesday, August 25, 2010
Offering further proof that it is taking just as many competitive cu ...
- Avon To Launch Singing/Songwriting Contest
Marketing Daily, Sarah Mahoney - Wednesday, August 25, 2010
Avon, which bills itself as "The company for women," says the conte ...
- Earlier Flu Vaccines Give Stores Shot In The Arm
Marketing Daily, Sarah Mahoney - Tuesday, August 24, 2010
Marketers are stressing convenience. For example, CVS, which also owns MinuteClinics, ...
- Avon Launches 60-Plus Skincare Line
Marketing Daily, Sarah Mahoney - Monday, August 23, 2010
The Anew Platinum products, which include a night cream and serum, wi ...
- Earlier Flu Vaccines Give Stores A Shot In The Arm
Raw, Sarah Mahoney - Tuesday, August 24, 2010
While consumers have gotten used to candy corn and Halloween costumes appeari ...
- Avon Launches First 60-Plus Skincare Line
Raw, Sarah Mahoney - Monday, August 23, 2010
In a bold move for the wrinkle-phobic world of cosmetics, Avon sa ...