- With Gas Prices Low, Stores Hope For Pleasant Surprise
Marketing Daily, Sarah Mahoney - Friday, November 28, 2008
The National Retail Federation estimates that up to 128 million people wi ...
- Women's Chains Languishing As Mom Puts Herself Last
Marketing Daily, Sarah Mahoney - Tuesday, November 25, 2008
Chico's sales for the third quarter dropped 5.2% to $394.2 million, whi ...
- Office Depot Pushes 'Green Book'
Marketing Daily, Sarah Mahoney - Tuesday, November 25, 2008
A new study from TNS Retail Forward says that while the sha ...
- Cyber Monday: Can't Trust That Day?
Marketing Daily, Sarah Mahoney - Monday, November 24, 2008
Online retailers know they're as vulnerable to consumer anxiety as regular store ...
- Retailers Prep For Cyber Monday
Online Media Daily, Sarah Mahoney - Tuesday, November 25, 2008
Online retailers know they're as vulnerable to consumer anxiety as regular store ...
- What If Christmas Is Kinda Merry, After All?
Marketing Daily, Sarah Mahoney - Friday, November 21, 2008
Will consumers win a game of cat-and-mouse, forcing fairly desperate retailers ...
- Organic Trade Group Readies New Marketing Push
Marketing Daily, Sarah Mahoney - Thursday, November 20, 2008
The trade group is launching an advertising and PR campaign in Februar ...
- Top Toys: Hannah's Hot, Beats Out Bratz
Marketing Daily, Sarah Mahoney - Wednesday, November 19, 2008
And Disney's "High School Musical" items are also coming on strong, breaki ...
- Americans Hungry To Have Holiday On A Shoestring
Marketing Daily, Sarah Mahoney - Tuesday, November 18, 2008
Wal-Mart is betting that shoppers want to trim the fat. The retaile ...
- Lowe's, Target Earnings Reports Pile On Misery
Marketing Daily, Sarah Mahoney - Monday, November 17, 2008
A new poll from the National Retail Federation reports that 72% ...
- Wal-Mart Turns In Solid Quarter, Predicts Happy Holidays
Marketing Daily, Sarah Mahoney - Thursday, November 13, 2008
Wal-Mart is also stepping up its new-media efforts, reaching out to fema ...
- Macy's Loses As Consumers, Retailers Play 'Chicken'
Marketing Daily, Sarah Mahoney - Wednesday, November 12, 2008
"The ever-present game of chicken between retailers and consumers over holiday promotio ...
- Its Sales Slipping, Best Buy Lowers Forecasts
Marketing Daily, Sarah Mahoney - Wednesday, November 12, 2008
"In 42 years of retailing, we've never seen such difficult times f ...
- How We Cut: Restaurants First, Video Games Last
Marketing Daily, Sarah Mahoney - Tuesday, November 11, 2008
While the news is certainly downbeat for retailers, there are pockets ...
- ComScore: E-commerce Also Slows To A Crawl
Marketing Daily, Sarah Mahoney - Friday, November 7, 2008
This price inflation has just sucked all the air out of disposab ...
- Failing Economy Halts Online Shopping Growth
Online Media Daily, Sarah Mahoney - Monday, November 10, 2008
It looks like the sluggish economy has finally gotten its hooks in ...
- With October Sales Way Down, Holiday Winds Icier
Marketing Daily, Sarah Mahoney - Thursday, November 6, 2008
Once again, Wal-Mart Stores came out a winner, reporting that same-store sal ...
- Timberland Embraces Nature's Vengeful Side
Marketing Daily, Sarah Mahoney - Thursday, November 6, 2008
Ads are running on ESPN, Comedy Central and local network affiliates ...
- Will Economy Eat Whole Foods' Organic Lunch?
Marketing Daily, Sarah Mahoney - Wednesday, November 5, 2008
Same-store sales at the retailer gained just 0.4% in Q4, compared wi ...
- Will Election Results Shape Holiday Shopping Lists?
Marketing Daily, Sarah Mahoney - Tuesday, November 4, 2008
The holiday shoppers are most excited about isn't Thanksgiving or Christmas. "Mo ...
- Macy's 'Believe' Campaign Rings Truer Than Ever
Marketing Daily, Sarah Mahoney - Monday, November 3, 2008
TV spots are scheduled to break Sunday, and continue to feature Macy ...
- Avon Vows To Keep Advertising, Marketing Spend Up
Marketing Daily, Sarah Mahoney - Thursday, October 30, 2008
So much for that old theory that lipstick is absolutely recession-proof: Av ...
- With Christmas In Sight, Kohl's Takes Off The Gloves
Marketing Daily, Sarah Mahoney - Thursday, October 30, 2008
TV spots, which the company says will take advantage of the thr ...
- Holiday Inn Express Pushes Its Edge In New Ads
Marketing Daily, Sarah Mahoney - Wednesday, October 29, 2008
The ads resonate with the younger consumer so many hotels are tryi ...
- The Shopping Secrets Of American Millionaires
Marketing Daily, Sarah Mahoney - Tuesday, October 28, 2008
To get a closer look at how the rich are shopping the ...
- At 150, Macy's Puts On The Ritz ---Despite Woes
Marketing Daily, Sarah Mahoney - Monday, October 27, 2008
Today's party masks grim times for Macy's and other retailers: A n ...
- P&G Gambles On Olay's 'Masstige'
Marketing Daily, Sarah Mahoney - Saturday, October 25, 2008
P&G's beauty division, which brought in $22 billion in sales in i ...
- Electronics May Be Holiday Bright Spot
Marketing Daily, Sarah Mahoney - Thursday, October 23, 2008
The Consumer Electronics Association survey reports that consumers plan on spending ...
- New Study Predicts 5% Decline In Holiday Spending
Marketing Daily, Sarah Mahoney - Wednesday, October 22, 2008
Besides a more dour outlook, Brand Keys also notes some key psychograph ...
- Victoria's Secret Banking On 'Emotional Content'
Marketing Daily, Sarah Mahoney - Wednesday, October 22, 2008
Saying that the brand beat its expectations for spring, CEO Sharen Jest ...