- New Fall TV Shows Not Getting Affluents' Attention
Engage:Affluent, Scott Marden - Wednesday, August 8, 2012
Each year, our research looks to uncover television's most anticipated programs amo ...
- The Original Social Network
Engage:Affluent, Scott Marden - Wednesday, June 13, 2012
Advertisers are starting to question the use of social networking sites su ...
- Business Travel Frequency Increases 27% Vs. 2010
Engage:Affluent, Scott Marden - Wednesday, April 11, 2012
As the travel industry prepares for an uncertain summer season (amid airfa ...
- Affluents Shift Gears In Auto Brand Consideration
Engage:Affluent, Scott Marden - Wednesday, December 14, 2011
The automakers released their 2012 lines a few months age, and ...
- Affluents May Be Best Gift This Year
Marketing Daily, Scott Marden - Tuesday, November 29, 2011
The holidays are fast approaching; as the number of shopping days dwindle ...
- Salud! Toasting Direct Mail's Ever-Increasing Effect
Engage:Hispanics, Scott Marden - Thursday, January 29, 2009
This year more than ever--with consumer pocketbooks empty and confidence at ...
- Los Padres: Engaging the Younger, Wiser Hispanic Parent This Holiday Season
Engage:Hispanics, Scott Marden - Thursday, October 30, 2008
A savvy marketer will not only examine the Hispanic market, but wi ...
- Understanding Differences In Hispanic Culture: Tips For Effective Campaigns
Engage:Hispanics, Scott Marden - Thursday, September 4, 2008
One of the most important things to consider when marketing to Hispani ...
