- Vitamix Gets Product Reviews Out Early On Amazon
Show Daily: Videos, Staff Writers - Tuesday, May 7, 2019
"Reviews are huge for us," said Joel Milani, Vitamix copywriting manager. O ...
- Georgia-Pacific's Mike Feldman On Retailers As Media
Show Daily: Videos, Staff Writers - Tuesday, May 7, 2019
Retailers want us to invest in their media properties, which GP doe ...
- How Search Moved To Audiences From Keywords
Show Daily: Videos, Staff Writers - Tuesday, May 7, 2019
Moderator Monika Doyle, director of digital media for Chacka Marketing, noted th ...
- Thrive Market Aligns Search And Shopping
Show Daily: Videos, Staff Writers - Tuesday, May 7, 2019
Thrive Senior Marketing Manager Killian Aubert said, "Search helps us because ...
- Avis Budget Lines Up Its Channels For Consistency
Show Daily: Videos, Staff Writers - Tuesday, May 7, 2019
Michael Martyniuk, Manager, Digital Acquisitions, Avis/Budget pointed to the brands' cross-channel messagi ...
- Alfa Romeo Is Still In Love With Driving -- And Branding
Show Daily: Videos, Staff Writers - Thursday, April 25, 2019
That sexy Italian has been playing games with you. Alfa Romeo, ba ...
- See What 'Black Panther' Did For Lexus Sales
Show Daily: Videos, Staff Writers - Thursday, April 25, 2019
Every time Marvel Studios announced anything about its "Black Panther" film, soci ...
- Rivian, An Electric Adventure Vehicle, And Its Outdoor Partners
Show Daily: Videos, Staff Writers - Thursday, April 25, 2019
Rivian works with brand partners Alex Honnold, who won an Oscar aft ...
- Lincoln Brings Influencers Together For A Salon
Show Daily: Videos, Staff Writers - Thursday, April 25, 2019
Jon Pearce, global chief creative officer at Hudson Rouge, said client Linco ...
- Technology Both Helps And Hurts The Automotive Industry
Show Daily: Videos, Staff Writers - Thursday, April 25, 2019
"Affordability is a problem now," said Ian Beavis, Chief Strategy Officer, AM ...
- Mitsubishi, Hyundai Execs On The Attention Challenge
Show Daily: Videos, Staff Writers - Thursday, April 25, 2019
Kimberley Gardiner, Mitsubishi NA CMO, noted how consumers' views of cars ha ...
- Wherein Aflac Talks About 'Technology Debt'
Show Daily: Videos, Staff Writers - Monday, March 11, 2019
Listen as Andy Anderson, who handles media planning & buying management ...
- Consider The D2C Club Advantages At Coppola Wineries
Show Daily: Videos, Staff Writers - Monday, March 11, 2019
Janiene Ullrich, EVP, D2C at Francis Ford Coppola Winery, discusses the ma ...
- Hiring An Agency Can Help Build Scale -- But Then?
Show Daily: Videos, Staff Writers - Monday, March 11, 2019
As the brand has gotten larger, Tomboy X's Lori Gatto is looki ...
- Quip's Elliot Friar On Podcasting's Role
Show Daily: Videos, Staff Writers - Monday, March 11, 2019
One of the brand's best-performing verticals is podcasts, he says. Listen ...
- Home Shopping Network Is So ... 2019?
Show Daily: Videos, Staff Writers - Monday, March 11, 2019
"The Shopping Channel knows its consumer very well. It's all planned ou ...
- Watch For MIT Students On The Fashion Runways
Show Daily: Videos, Staff Writers - Monday, March 11, 2019
Oh, those MIT engineering students. What won't they think of next. Her ...
- When Is A Couch Not A Couch? When It's A Sofa!
Show Daily: Videos, Staff Writers - Monday, March 11, 2019
With that distinction, Brant Schmitz, director of performance marketing at BLU DO ...
- Having A Sense Of Values Drives Growth
Show Daily: Videos, Staff Writers - Monday, March 11, 2019
Listen as KEEN's Ash Williams, senior director of global brand marketing, tal ...
- Planting The Seeds Of Personalization
Show Daily: Videos, Staff Writers - Monday, March 11, 2019
Listen in as Kellen Fitzgerald, senior marketing manager, digital and client experien ...
- How The Farmer's Dog Creates Moments That Matter
Show Daily: Videos, Staff Writers - Monday, March 11, 2019
Its slogan, "Every dog could live its best life," means something differe ...
- Popping The Hood On Video Planning Specifics
Show Daily: Videos, Staff Writers - Friday, March 1, 2019
Listen in as Jesse Math, VP, Social & OTT at ForwardPMX, discuss ...
- OMG's Jonathan Steuer On Selecting VideoAmp As Partner
Show Daily: Videos, Staff Writers - Friday, March 1, 2019
When Steuer put up a slide titled, "OMG selected VideoAmp as o ...
- Alannah Pawlik Talks Up Conagra's 'Always On' Approach
Show Daily: Videos, Staff Writers - Friday, March 1, 2019
An example is Conagra's Reddi wip, which used to be promoted on ...
- Ad-blocking Keeps L'Oreal's Karp McHugh Up At Night
Show Daily: Videos, Staff Writers - Friday, March 1, 2019
Find out why. Plus, she proposes the idea that "transparency needs ...
- 'OTT Is The New Sausage'
Show Daily: Videos, Staff Writers - Friday, March 1, 2019
Magna Global's Julie Anson gave a lengthy explanation of OTT, prefacing ...
- Jaws Dropped: 'Video Was On, Sound Was Off'
Show Daily: Videos, Staff Writers - Friday, March 1, 2019
Among the takeaways were that the demo approach worked better than t ...
- From 'Spots & Dots' To An Agency Of The Future
Show Daily: Videos, Staff Writers - Friday, March 1, 2019
Listen in as Michael Anderson, VP of Media at Empower, describes h ...
- Political Marketers Love OTT
Show Daily: Videos, Staff Writers - Friday, March 1, 2019
Those involved in political marketing love OTT, said Sharon Aho, OTT Med ...
- Race Is On To Capture Attention Of The Digitally Savvy
Show Daily: Videos, Staff Writers - Wednesday, January 23, 2019
There was some backing of TV but most on this panel a ...