- Contact: Touching Reality
Media Magazine, Steve Smith - Friday, September 23, 2005
You don't need to be a star to be a cell pho ...
- Contact: Don't ZAP That Ad!
Media Magazine, Steve Smith - Wednesday, June 22, 2005
Just hours after deploying a test in 5,000 homes of his innovati ...
- Contact: Adcandy's Sweet Deal
Media Magazine, Steve Smith - Tuesday, August 30, 2005
Junior ad executives, watch your backs. After blogs and podcasts, it w ...
- Much Less Is More
Media Magazine, Steve Smith - Thursday, October 26, 2006
As media fragment into ever smaller shards, so do the ads. ...
- Baths of a Nation
Media Magazine, Steve Smith - Thursday, January 26, 2006
Who knew that high-thread-count, granite-topped America wants to celebrate its own desi ...
- Counting Eyeballs
Media Magazine, Steve Smith - Thursday, August 2, 2007
The next time you glance at an ad in a mall ...
- Contact: Speed-Dial Your Candy Bar
Media Magazine, Steve Smith - Wednesday, June 22, 2005
The next high-carb caramel nut bar you buy at 7-Eleven may ha ...
- Mobile
Media Magazine, Steve Smith - Friday, September 5, 2008
If the first digital decade was about personalization and individual control, th ...
- Teach the World to Ping
Media Magazine, Steve Smith - Thursday, October 2, 2008
This summer's Olympics served as a test bed for emerging media ...
- Potrzebie! That Fershlugginer Kurtzman Is Back!
Media Magazine, Steve Smith - Tuesday, July 14, 2009
Long before Saturday Night Live and The Daily Show, modern pop cultu ...
- Contact: Swipe Your Phone Please, Sir
Media Magazine, Steve Smith - Thursday, September 1, 2005
Already a camera, a personal digital assistant, a portable game console, a ...
- Die, iPhone, Die
Media Magazine, Steve Smith - Tuesday, May 20, 2008
Imagine a team of Tarantino-directed ninjas, all dressed in fashionable black a ...
- Talking Heads
Media Magazine, Steve Smith - Tuesday, April 15, 2008
Talk radio, never known as a visual medium, is getting an infl ...
- Spectrum
Media Magazine, Steve Smith - Friday, September 5, 2008
"We don't have anywhere near the backbone bandwidth we need in th ...
- Annotated: T-Mobile G1 with Google's Android
Media Magazine, Steve Smith -
The triple-branded HTC-built, Google Android-powered, and T-Mobile-carried G1 tries to ambush App ...
- Level Up
OMMA Magazine, Steve Smith - Thursday, August 21, 2008
Pushing it, you open up the engine and let the car g ...
- Up Against the Wall
OMMA Magazine, Steve Smith - Monday, June 23, 2008
Like stacks of increasingly desperate match.com profiles, the list of available a ...
- Web Video's Search for the Holy Grail
OMMA Magazine, Steve Smith - Thursday, November 1, 2007
Have we seen this episode before? The Digital Entertainment Network in 199 ...
- Don't Look Now, But Here Comes Podvertising
OMMA Magazine, Steve Smith - Friday, July 29, 2005
New forms of comsumer-controlled media are popping up all over the plac ...
- Taking Search for a Spin
OMMA Magazine, Steve Smith - Wednesday, March 30, 2005
The needle hasn't budged much lately. After spending millions of dollars ( ...
- A Brand in the Hand
OMMA Magazine, Steve Smith - Thursday, August 21, 2008
Even the platform's champions admit the mobile-gaming segment expected to surge ...
- 3.0 Feet High and Rising
OMMA Magazine, Steve Smith - Monday, June 23, 2008
The trend du jour is for big branded media companies like Forbe ...
- C=VC²
OMMA Magazine, Steve Smith - Monday, April 21, 2008
The fledgling cable channel Current TV nabbed an Emmy last year f ...
- Video Ads: The Polls Are Still Open
OMMA Magazine, Steve Smith - Thursday, November 1, 2007
Pre-roll ads are a little bit like the presidential primaries. Everyone lov ...
- You Say You Want a Revolution
OMMA Magazine, Steve Smith - Friday, August 31, 2007
The iPhone changed the way we view the Web on mobile device ...
- Web 3.0: This Time It's Personal
OMMA Magazine, Steve Smith - Thursday, March 22, 2007
Eighteen-year-old New Yorker Sophie is not trying to catch up to t ...
- Fingers to the Wind
OMMA Magazine, Steve Smith - Thursday, October 26, 2006
Search category growth is a moving target ...
- Hard Target
OMMA Magazine, Steve Smith - Thursday, October 26, 2006
Ready, aim, segment: adventures in search targeting ...
- Built for Speed
OMMA Magazine, Steve Smith - Thursday, September 21, 2006
Any interactive media planner looking ahead to 2007 has Google, YouTube, a ...
- Getting In The Front Door
OMMA Magazine, Steve Smith - Thursday, August 24, 2006
In an age of fragmentation and user controlled media, even door-to-door salesm ...