- GroupM, Maxus Win $1B SC Johnson Media Business
MediaDailyNews, Steve McClellan - Friday, July 29, 2011
WPP's GroupM has won global buying duties for household products maker S. ...
- Martin Agency Hopes For Bigger Slice Of Pizza Hut
MediaDailyNews, Steve McClellan - Friday, July 29, 2011
The Martin Agency, which already handles creative for Pizza Hut, as we ...
- Mindshare Names Young CEO, Cowdell NA Chair
MediaDailyNews, Steve McClellan - Thursday, July 28, 2011
WPP's Mindshare reshuffled its top North American management team Thursday, naming Anto ...
- Optimedia Veteran Ehlers Named President
MediaDailyNews, Steve McClellan - Thursday, July 28, 2011
Dave Ehlers was named president of Publicis Groupe's Optimedia US, succeeding Anto ...
- IPG Reports 4.7% Organic Growth, Trails Agency Rivals
MediaDailyNews, Steve McClellan - Thursday, July 28, 2011
Interpublic Group reported Thursday that its second-quarter revenue climbed 8% to $1. ...
- Maxus Wins SC Johnson's Global Buying Duties
Raw, Steve McClellan - Friday, July 29, 2011
WPP’s GroupM has won global buying duties for household products maker S. ...
- Universal McCann Unit Customizes Big Ideas
MediaDailyNews, Steve McClellan - Wednesday, July 27, 2011
Universal McCann's North America Custom Division has a single mission: penetrate med ...
- Synovate Buy Gives Ipsos More Muscle, Stature In Market Research
MediaDailyNews, Steve McClellan - Wednesday, July 27, 2011
With its acquisition of Synovate, Paris-based Ipsos will leapfrog into the N ...
- Townsend To CEO of GroupM Sports/Ent Consultantcy
Raw, Steve McClellan - Thursday, July 28, 2011
GroupM's Entertainment & Sports Partnerships (ESP) has promoted Bryce Townsend to CE ...
- Ehlers Promoted to US President Optimedia
Raw, Steve McClellan - Thursday, July 28, 2011
Dave Ehlers has been named President of Optimedia US, succeeding Antony You ...
- Antony Young Joins Mindshare
Raw, Steve McClellan - Thursday, July 28, 2011
WPP's Mindshare reshuffled its top North American management team Thursday, naming Anto ...
- Synovate Spin-Off Sparks Aegis Takeover Talk
MediaDailyNews, Steve McClellan - Tuesday, July 26, 2011
London-based holding cNow that Aegis Group has agreed to spin off i ...
- Advertisers Ask Court To Dismiss 'Browser Sniffing' Case
MediaDailyNews, Steve McClellan - Tuesday, July 26, 2011
CBS, Microsoft, Mazda and McDonald's have asked a New York court ...
- Nielsen Inks Walmart Agreement To Share Data
MediaDailyNews, Steve McClellan - Monday, July 25, 2011
Nielsen has inked a new agreement with big-box retailer Walmart under whi ...
- Greenblatt To Mindshare Gaming Director
MediaDailyNews, Steve McClellan - Monday, July 25, 2011
With revenues and usage climbing steadily in the sector, WPP's Mindshare Nor ...
- Down Under: Havas Buys Controlling Interest In Host
MediaDailyNews, Steve McClellan - Friday, July 22, 2011
Havas took another step this week to boost its Asia-Pacific presence wi ...
- Publicis: Revs Up, Aggressive M&A Continues
MediaDailyNews, Steve McClellan - Thursday, July 21, 2011
Publicis Groupe, the Paris-based ad agency holding company, on Thursday reported ...
- WPP Invests In Affectiva, Mining Emotional Metrics
MediaDailyNews, Steve McClellan - Wednesday, July 20, 2011
WPP is making another bet that it will be able to cra ...
- Phillips Kicks Off Media, Creative Review
MediaDailyNews, Steve McClellan - Tuesday, July 19, 2011
Netherlands-based electronics giant Philips is conducting a global review of both i ...
- Core Strength: Aegis Acquires TigerSpike Stake
MediaDailyNews, Steve McClellan - Monday, July 18, 2011
Aegis Group bought a minority stake in mobile technology firm TigerSpike, ...
- Burger King Clashes With Mindshare, Starcom Wins $300M Media Account,
MediaDailyNews, Steve McClellan - Friday, July 15, 2011
Burger King Corp. has a new U.S. media agency of record: Public ...
- Sony-Ericsson Kicks Off Global Media Review
MediaDailyNews, Steve McClellan - Thursday, July 14, 2011
Mobile phone giant Sony Ericsson has launched a global review of i ...
- Zenith: Slight Downgrade For U.S. Ad Spend
MediaDailyNews, Steve McClellan - Wednesday, July 13, 2011
Given recent signs that the economy will take longer to fully recov ...
- Publicis, GroupM, Indies Grab $10B In Media
MediaDailyNews, Steve McClellan - Tuesday, July 12, 2011
U.S. media shops added a little over $11 billion to their billin ...
- Aegis Gains Control Of MediaVest Manchester
MediaDailyNews, Steve McClellan - Monday, July 11, 2011
For years, the UK has had two shops branded MediaVest -- o ...
- Ad Industry: Solid 2010 Performance, SMG No. 1 In Billings
MediaDailyNews, Steve McClellan - Friday, July 8, 2011
Publicis Groupe's Starcom MediaVest Group now has bragging rights as the top-rank ...
- OH My! Omnicom, Horizon Team Up To Pitch Comcast
MediaDailyNews, Steve McClellan - Thursday, July 7, 2011
In a surprise development, two of the industry's biggest and fiercest competito ...