- Trading Places: Glam's Jacobs To Head Omnicom's Accuen
Online Media Daily, Steve McClellan - Thursday, September 15, 2011
Omnicom Media Group has appointed Josh Jacobs to the new position ...
- Resolution Media: Rival Google+ Gaining On Facebook
Online Media Daily, Steve McClellan - Thursday, September 15, 2011
Is Facebook setting itself up for a big fall? Omnicom's Resolution Med ...
- UBS Lowers Growth Estimates For Ad Holding Companies
Raw, Steve McClellan - Friday, September 16, 2011
Wall Street financial firm UBS lowered its organic revenue growth rate estimat ...
- Election 2012 Brings Billions To TV Coffers
MediaDailyNews, Steve McClellan - Thursday, September 15, 2011
Despite the uncertain economy, one revenue stream that local TV can cou ...
- Asian Allure: $123B Ad Spend Predicted For 2011
MediaDailyNews, Steve McClellan - Wednesday, September 14, 2011
Asia is turning into a hotbed of big pitch activity for med ...
- Omnicom Hires Glam Media's Jacobs To Run its DSP
Raw, Steve McClellan - Thursday, September 15, 2011
Omnicom Media Group (OMG) has appointed Josh Jacobs president of Accuen, t ...
- WPP's Maxus Expands North American Ops
MediaDailyNews, Steve McClellan - Tuesday, September 13, 2011
Maxus, WPP's rapidly growing fourth agency network, is expanding its North Americ ...
- Billion $ Beverage: Starcom Keeps Coke China Account
MediaDailyNews, Steve McClellan - Tuesday, September 13, 2011
Publicis Groupe's Starcom has successfully defended its media planning and buying assignme ...
- NewMediaMetrics Update Database, Media Preferences
MediaDailyNews, Steve McClellan - Monday, September 12, 2011
While clients might shift some dollars to newer media, traditional media remai ...
- WPP Kantar Acquires GMI To Enhance Online Research
MediaDailyNews, Steve McClellan - Monday, September 12, 2011
WPP's media and market research subsidiary Kantar has acquired Seattle-based research fi ...
- WPP's Maxus Ramps Up In North America After Big Wins
Raw, Steve McClellan - Tuesday, September 13, 2011
Maxus, WPP's fast-growing fourth agency network is expanding its North American operatio ...
- Optimedia Savors Pizza Hut's Media Biz
MediaDailyNews, Steve McClellan - Friday, September 9, 2011
Pizza Hut has awarded its media planning and buying account to Public ...
- 18-34s: Some Watch Trad TV, Most Favor Streaming
MediaDailyNews, Steve McClellan - Friday, September 9, 2011
A new TV viewing study from media and marketing consultant Altman Vilandr ...
- MEC Wins Netflix's Latin America Media Assignment
MediaDailyNews, Steve McClellan - Saturday, September 10, 2011
Netflix has awarded media planning and buying duties to WPP's MEC f ...
- Mediabrands Preps Third Global Media Net, Seiler Eyes New Biz
MediaDailyNews, Steve McClellan - Thursday, September 8, 2011
Interpublic Group's Mediabrands is preparing to launch a third global media agen ...
- Havas Selects Evidon's Privacy Platform
Online Media Daily, Steve McClellan - Thursday, September 8, 2011
Havas Digital, a unit of the Paris-based ad holding company, has select ...
- Netflix Awards MEC Its Latin America Media Assignment
Raw, Steve McClellan - Friday, September 9, 2011
Netflix has awarded media planning and buying duties to WPP's MEC f ...
- $220 Million Pizza Hut Account Awarded to Optimedia
Raw, Steve McClellan - Friday, September 9, 2011
Pizza Hut has awarded its media account to Publicis Groupe's Optimedia aft ...
- Group M Sports' Kristick To Run ESP
MediaDailyNews, Steve McClellan - Wednesday, September 7, 2011
With billions being spent in the sector, GroupM has hired veteran spor ...
- UM Names Soriano Digital Chief
Online Media Daily, Steve McClellan - Wednesday, September 7, 2011
Universal McCann, the Interpublic Group media agency, has named Colleen Soriano ...
- Havas Selects Evidon's Privacy Platform
Raw, Steve McClellan - Thursday, September 8, 2011
Havas Digital, a unit of the Paris-based ad holding company, has select ...
- Cheese It: Horizon Wins Media For Kraft's M&C
MediaDailyNews, Steve McClellan - Tuesday, September 6, 2011
Kraft Foods has shifted media planning duties on its Macaroni & Chee ...
- Global TV Stats Down, But U.S. Viewing On The Rise
MediaDailyNews, Steve McClellan - Tuesday, September 6, 2011
A sweeping new report from tech firm Ericsson that studied viewing habi ...
- Marketing Guru Hudson Joins IPG Board
MediaDailyNews, Steve McClellan - Friday, September 2, 2011
Interpublic Group has brought on a new member to its board ...
- Seeing Red: Comcast Promotes Xfinity Cross-Platform
MediaDailyNews, Steve McClellan - Friday, September 2, 2011
Media giant Comcast is now running a multimedia campaign combining TV, onlin ...
- Horizon Wins Mac N' Cheese Planning Duties From Kraft
Raw, Steve McClellan - Monday, September 5, 2011
Kraft Foods has shifted media planning duties on its Mac N' Chee ...
- Initiative Ups UK Social Media Efforts, Management
MediaDailyNews, Steve McClellan - Thursday, September 1, 2011
In the first of what is likely to be a number ...
- OMD, CW Push 'Secret' With Multimedia 'EW' Insert
MediaDailyNews, Steve McClellan - Thursday, September 1, 2011
OMD's Ignition Factory is teaming up with client CW and
Entertainment Weekly- ABC, NBC Target Boomers With Nostalgic Programming
TV Watch, Steve McClellan - Friday, September 2, 2011
Once again, TV is targeting baby boomers with nostalgia shows about the ...
- Advertisers: Parents Focus On Basics, Not Tech Items
MediaDailyNews, Steve McClellan - Wednesday, August 31, 2011
Research from Publicis Groupe's MediaVest shows that parents are much more focus ...