- Nokia Sees 2 Agencies As Better Than 1
Around the Net In Brand Marketing, Thom Forbes - Thursday, January 10, 2008
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- New Products Help Swiss Army Knife
Around the Net In Brand Marketing, Thom Forbes - Thursday, January 10, 2008
Victorinox--one of the makers of knives supplied to Swiss soldiers--has been fighti ...
- Matsushita Changes Its Name To Panasonic
Around the Net In Brand Marketing, Thom Forbes - Thursday, January 10, 2008
Matsushita Electric Industrial Co.--which was launched in 1918 and named after i ...
- Coors Super Bowl Video Contest Has Many Rules
Around the Net In Brand Marketing, Thom Forbes - Thursday, January 10, 2008
Coors Brewing is inviting fans to submit videos making the case w ...
- Carl's Jr., Hardee's See Profit In Gourmet Burgers
Around the Net In Brand Marketing, Thom Forbes - Thursday, January 10, 2008
CKE, which operates the Hardee's and Carl's Jr. chains, says it wi ...
- Critics Get Exercised Over Equinox' New Campaign
Around the Net In Brand Marketing, Thom Forbes - Thursday, January 10, 2008
A just-launched campaign for Equinox from new agency Fallon has drawn chee ...
- Cancellation Of Golden Globes Casts Shadow Over Oscars
Around the Net In Brand Marketing, Thom Forbes - Wednesday, January 9, 2008
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- Simplicity Is Making Waves In PC Market
Around the Net In Brand Marketing, Thom Forbes - Wednesday, January 9, 2008
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- HD DVD Camp Stands By Format
Around the Net In Brand Marketing, Thom Forbes - Wednesday, January 9, 2008
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- Carlson Cuts Gold Points; Partners Revamp Loyalty Programs
Around the Net In Brand Marketing, Thom Forbes - Wednesday, January 9, 2008
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- Chrysler Cuts Fleet Sales 20%
Around the Net In Brand Marketing, Thom Forbes - Wednesday, January 9, 2008
Chrysler wants to reduce its sales of vehicles to government and commerci ...
- Hyundai Gambling Name Can Sell Genesis
Around the Net In Brand Marketing, Thom Forbes - Wednesday, January 9, 2008
Hyundai is boldly jumping into the market for $30,000-plus sedans--a crowded fie ...
- Intuit Rolls Out Quicken Online; Competition To Heat Up
Around the Net In Brand Marketing, Thom Forbes - Wednesday, January 9, 2008
Quicken Online--a stripped-down Web-based version of Quicken that will primarily download banki ...
- JP Morgan Chase Rebrands
Around the Net In Brand Marketing, Thom Forbes - Wednesday, January 9, 2008
The first overhaul of JPMorgan Chase's brand advertising since its 2004 merg ...
- "Tappening" Bottled-Water Backlash Targets Coca-Cola
Around the Net In Brand Marketing, Thom Forbes - Wednesday, January 9, 2008
Mark DiMassimo, creative director of marketing shop DiMassimo Goldstein, and Eric Yaverbau ...
- Forget Tupperware, Modern Women Hold Taser Parties
Around the Net In Brand Marketing, Thom Forbes - Tuesday, January 8, 2008
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- Sony To Emphasize Innovation, High-Def Devices
Around the Net In Brand Marketing, Thom Forbes - Tuesday, January 8, 2008
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- Apple Sued Over iTunes, iPod Compatibility
Around the Net In Brand Marketing, Thom Forbes - Tuesday, January 8, 2008
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- 11 Marketers Join E.P.A. In Bid To Recycle Cellphones
Around the Net In Brand Marketing, Thom Forbes - Tuesday, January 8, 2008
The Environmental Protection Agency --in partnership with 11 retailers, manufacturers and servi ...
- CPSC Will Inspect Toys At Ports; Improve Collaboration
Around the Net In Brand Marketing, Thom Forbes - Tuesday, January 8, 2008
Acting Consumer Product Safety Commission chief Nancy Nord says the agency wi ...
- Cisco OS Helps Firms Build Social Networks, Target Ads
Around the Net In Brand Marketing, Thom Forbes - Tuesday, January 8, 2008
Cisco Systems has been designing a new kind of operating system ...
- Chains Lure With 99-Cent Cheeseburgers
Around the Net In Brand Marketing, Thom Forbes - Tuesday, January 8, 2008
After years of playing into the mass-affluence trend by trying to g ...
- GM Will Unveil Fuel-Cell Caddy At CES
Around the Net In Brand Marketing, Thom Forbes - Tuesday, January 8, 2008
Rick Wagoner, General Motor's chairman and CEO, will introduce a new fuel-ce ...
- Just for Men Right for Former Stars
Around the Net In Brand Marketing, Thom Forbes - Monday, January 7, 2008
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- Recording Industry May Embracee Downloading
Around the Net In Brand Marketing, Thom Forbes - Monday, January 7, 2008
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- GM Exploring Cars That Drive Themselves
Around the Net In Brand Marketing, Thom Forbes - Monday, January 7, 2008
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- Queen Latifah Pitches Healthy Lifestyle For Jenny Craig
Around the Net In Brand Marketing, Thom Forbes - Monday, January 7, 2008
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- Clorox Looks To Burt's Bees For Green Cred
Around the Net In Brand Marketing, Thom Forbes - Monday, January 7, 2008
Clorox, which closed a deal for Burt's Bees in November, plans ...
- Cheetos Will Target Adults In Bolstered Ad Effort
Around the Net In Brand Marketing, Thom Forbes - Monday, January 7, 2008
Frito-Lay's Cheetos brand will boost its ad spend by more than 5 ...
- A-B Sees Miller-Coors Merger As Opportunity
Around the Net In Brand Marketing, Thom Forbes - Monday, January 7, 2008
Anheuser-Busch is looking to take advantage of the planned merger of Mill ...