- X To Start Smart TV App
Television News Daily, Wayne Friedman - Tuesday, April 23, 2024
Moving more fully into the TV/video marketplace, X is starting up ...
- NBA Looks To Go Yards Better Than The NFL - Speaking Exclusively
TV Watch, Wayne Friedman - Wednesday, April 24, 2024
The NBA is looking at the next round of TV contracts, whi ...
- Networks' Ad Spend Falls 1% So Far In 2024, Ad Airings Up 5%
Television News Daily, Wayne Friedman - Monday, April 22, 2024
National TV ad airings are up 5% among the top 15 broadcast/cab ...
- NHL Scores Best TV Viewing In 8 Seasons
Television News Daily, Wayne Friedman - Tuesday, April 23, 2024
Looking at just cable networks ESPN and TNT, ratings were 8% high ...
- Trump On Trial: If It Is A Program Hit, What Hits Back?
TV Watch, Wayne Friedman - Tuesday, April 23, 2024
Ready for what could be wall-to-wall Trump criminal trial coverage -- ...
- Streaming Platforms' 'Linear TV' Additions Grow... And Become Complex
TV Watch, Wayne Friedman - Monday, April 22, 2024
Are linear TV networks on streaming platforms confusing to the modern consu ...
- NBA Regular Season: Flat Ad Spend At $670M, Ratings Inch Up
Television News Daily, Wayne Friedman - Thursday, April 18, 2024
This trend follows average regular-game viewership on ABC, ESPN, TNT, and N ...
- WNBA Players' Salary Needs Bounce: Rising TV Brands For The Assist?
TV Watch, Wayne Friedman - Friday, April 19, 2024
Top rookie WNBA players make a base salary of $76,535 a yea ...
- Live Sports Ad Placements Still Remain Strong: Streaming Has A 10% Share
Advanced TV Insider, Wayne Friedman - Thursday, April 18, 2024
Live sports have gained more exposure on streaming networks, but linear ...
- Netflix Reports Double-Digit Q1 Subscriber, Revenue Growth
Television News Daily, Wayne Friedman - Friday, April 19, 2024
Netflix posted 9.33 million new global paid subscribers -- up 16% v ...
- More Bundles? Consumer Confusion Or Comparison Shopping Delight?
TV Watch, Wayne Friedman - Thursday, April 18, 2024
Charter will expand its differentiated packages under the new TV/streaming bundle: smal ...
- Former Canoe Ventures CEO David Porter To Lead WBD Ad Sales Research
Television News Daily, Wayne Friedman - Tuesday, April 16, 2024
Former Canoe Ventures CEO David Porter has been hired as head ...
- Will The Upfront TV Market Be Softer Vs. A Year Ago? Prime Video To Blame?
TV Watch, Wayne Friedman - Wednesday, April 17, 2024
Upfront TV media buyers expect a soft overall marketplace again, according ...
- Analysis Finds Linear Represents 85% Of CTV Inventory
Television News Daily, Wayne Friedman - Monday, April 15, 2024
"Linear is still the primary channel for mass marketing and a pivot ...
- March TV Viewing: YouTube And Netflix Post More Gains, Streaming Up 12%
Television News Daily, Wayne Friedman - Tuesday, April 16, 2024
YouTube, Netflix, and Hulu posted viewing gains in March vs. February contributi ...
- Apple Vision Pro: A $3,500 Product That Few Will Buy: Is That The Plan?
TV Watch, Wayne Friedman - Tuesday, April 16, 2024
We have a whole new class of video headgear products to de ...
- U.S. Political-Dystopian Thriller 'Civil War' Tops Weekend At $25.7M
MediaDailyNews, Wayne Friedman - Sunday, April 14, 2024
EDO Ad EnGage estimates $2.1 million in national TV ad spend f ...
- Viewers For A Presidential Debate? Try One Part Snark And One Part Show
TV Watch, Wayne Friedman - Monday, April 15, 2024
A draft version of a letter endorsed by ABC, CBS, CNN, N ...
- OTT, Streaming Subscription Revenues Projected To Rise 8% In 2025, Slower Growth
Television News Daily, Wayne Friedman - Thursday, April 11, 2024
Industry-wide OTT/streaming platforms' subscription revenue will rise 8% next year and comma ...
- Amazon Hires Former NBCU Exec Bhatia For Global Video Advertising
Television News Daily, Wayne Friedman - Friday, April 12, 2024
Bhatia will oversee Amazon's TV ad business including live sports, Amazon Freeve ...
- Streaming Content Spend Growing Again? Good News For Profitability?
TV Watch, Wayne Friedman - Friday, April 12, 2024
Bernstein Research estimates that for every $1 dollar spent on content, ...
- Upfront TV-Streaming Marketplace: Executives Have 'Some' Optimism
Advanced TV Insider, Wayne Friedman - Thursday, April 11, 2024
Upfront video ad and marketing execs have "some" optimism in the TV-streami ...
- Monthly Streaming Costs 22% Higher Since 2021, 'Churn' Rising: Study
Television News Daily, Wayne Friedman - Wednesday, April 10, 2024
Driven by price hikes and "perceived lack of value for the cost ...
- Netflix Still Dominates: Does It Matter That Legacy Owned Streamers Want To Bundle?
TV Watch, Wayne Friedman - Thursday, April 11, 2024
Although competitors are slowly eating into streaming giant Netflix in terms ...
- NBCU Projects Record Olympic Ad Sales, $1.2B To Date
Television News Daily, Wayne Friedman - Tuesday, April 9, 2024
NBCU Prime Pods intended to slim down the ad glut on NB ...
- UFL Tries Again For More Football TV: Call The Right Promo Play
TV Watch, Wayne Friedman - Wednesday, April 10, 2024
It's a challenge to make alternative sports leagues around existing TV spor ...
- AMC Networks Adds New Ad-Supported Options To Streamers
Television News Daily, Wayne Friedman - Monday, April 8, 2024
AMC Networks said it will launch ad-supported versions of all its mo ...
- Innovid Starts Platform To 'Streamline' CTV Supply Path
Television News Daily, Wayne Friedman - Tuesday, April 9, 2024
Innovid is starting up Harmony Direct, a new CTV/streamer-focused platform, to elimina ...
- NCAA Women's Championship Scores Another Viewing Record
Television News Daily, Wayne Friedman - Monday, April 8, 2024
NCAA Women's College Basketball Championship scored 18.7 million viewers in early viewi ...
- Streaming Program Discovery Becomes More Challenging - More Cancellations To Come?
TV Watch, Wayne Friedman - Tuesday, April 9, 2024
A study finds that more than half of viewers are likely ...
