- Linear TV And Other Media: Cross Off 'Cross-Platform'
TV Watch, Wayne Friedman - Wednesday, November 23, 2022
For all the excitement of streaming platforms, the bottom line is th ...
- Iger's Disney Plan: Decentralize Creative Decision-Making -- And Cut Back On Sports Rights?
Television News Daily, Wayne Friedman - Monday, November 21, 2022
Returning CEO Bob Iger's goal to put "more decision-making back in t ...
- Iger Returns To Disney: How Will He Navigate Advertising's Turbulent Future?
TV Watch, Wayne Friedman - Tuesday, November 22, 2022
Should Iger push on to boost streaming efforts, shifting focus away fr ...
- Movie Box-Office Nearly Double A Year Ago, 33% Behind Pre-Pandemic
MediaDailyNews, Wayne Friedman - Sunday, November 20, 2022
Domestic box-office revenue is up nearly 94% to $6.6 billion vs. ...
- Money-Losing Premium Streamers Will Look To Bundle With Others: Malone
Television News Daily, Wayne Friedman - Friday, November 18, 2022
High streaming programming costs and possible subscriber declines will force some unprofitab ...
- NFL Viewing Flat Vs. 2021, Amazon's 'Thursday Night Football' Down 23%, Nielsen Says
Television News Daily, Wayne Friedman - Friday, November 18, 2022
Amazon says viewing is higher -- especially when adding on "TNF" dire ...
- Shocking Disney Reversal: Iger Returns, Chapek Ousted
Television News Daily, Wayne Friedman - Sunday, November 20, 2022
In a dramatic industry move, Disney has ousted Bob Chapek as C ...
- Can Big-Spending Moviegoers Help A Struggling Economy?
TV Watch, Wayne Friedman - Monday, November 21, 2022
A study found NCM moviegoers who attended two blockbuster films this ye ...
- FTX And Crypto's Crash: Is Marketing, Sponsorship And TV Advertising To Blame?
TV Watch, Wayne Friedman - Friday, November 18, 2022
Should we blame marketing, social media, and star appeal for the dramat ...
- Paramount's Chopra: Ad Market Weak, But Not Worse Than During Pandemic
Television News Daily, Wayne Friedman - Wednesday, November 16, 2022
"There are some who have suggested that the current environment is wor ...
- October TV Viewing Up 2.8% Vs. A Year Ago, Driven By Streaming
Television News Daily, Wayne Friedman - Thursday, November 17, 2022
Overall October TV usage from all legacy and digital platforms is n ...
- Omnicom Media Group First Agency To Use TelevisaUnivision Identity Graph
Television News Daily, Wayne Friedman - Thursday, November 17, 2022
TelevisaUnivision says Omnicom Media Group (OMG) will be the first agency partn ...
- Panels And ACR Data? TVision Takes iSpot.tv Investment - Will CTV Respond?
TV Watch, Wayne Friedman - Thursday, November 17, 2022
The underlying premise continues to be that CTV platforms and streamers won ...
- Warner Bros. Discovery's Zaslav: TV Ad Market 'Very Weak'
Television News Daily, Wayne Friedman - Tuesday, November 15, 2022
David Zaslav said the ad market now is "weaker than it w ...
- Top Brands Join NBCU 'Currency Council,' Will Push New Currencies In Upfront
Television News Daily, Wayne Friedman - Thursday, November 17, 2022
More than 10 major advertisers including GM, Marriott Bonvoy. PepsiCo and Sta ...
- Netflix Goes Live With Chris Rock In 2023: Tennis, Cycling Next - Is That Enough?
TV Watch, Wayne Friedman - Wednesday, November 16, 2022
Netflix will stream a global live special from Chris Rock, fueling speculati ...
- Nielsen Rival iSpot Leads $16M Investment In TVision
Television News Daily, Wayne Friedman - Tuesday, November 15, 2022
TVision says the investment will accelerate person-level measurement for streaming and advan ...
- Big Awards For Movies, TV Shows: What That Means For Streamer Platform Success
TV Watch, Wayne Friedman - Tuesday, November 15, 2022
Perhaps the key for modern streaming consumers isn't necessarily getting "award" stat ...
- 'Black Panther: Wakanda Forever' Rules The Movie Kingdom For November -- $180M Box Office
MediaDailyNews, Wayne Friedman - Sunday, November 13, 2022
"Black Panther: Wakanda Forever" delivered the best November result ever for ...
- National TV News Advertising Up 16% Leading Into Midterms, Stronger Gains Vs. 2018
Television News Daily, Wayne Friedman - Friday, November 11, 2022
The bulk of the increased political ad dollars during major election yea ...
- Disney Starts Hiring Freeze, Job Cuts Following Weak Earnings
Television News Daily, Wayne Friedman - Friday, November 11, 2022
Chapek sent a memo Friday saying the company is establishing a co ...
- MRC Votes To Continue Nielsen TV Ratings Suspension
Television News Daily, Wayne Friedman - Monday, November 14, 2022
The MRC recently voted to keep the accreditation of Nielsen TV ratin ...
- One TV Political Message Ending Soon: The Deal On Steal - Try A New Meal
TV Watch, Wayne Friedman - Monday, November 14, 2022
New political TV/media messaging should go something like this: "No, we d ...
- Vizio Overdelivers Smart TV Ad Revenue Amid 'Challenging Environment': Analyst
Television News Daily, Wayne Friedman - Thursday, November 10, 2022
Smart TV platform revenue at Vizio Holding Co. grew 49% to $1 ...
- Local TV Advertising Forecast: Flat Overall, Broadcast TV Double-Digit Declines In 2023
TV Watch, Wayne Friedman - Friday, November 11, 2022
Long term, what's the plan for ads on local TV? Borrell Associat ...
- Warner Bros. Discovery Promotes Strobel To EVP, Ad Sales
Television News Daily, Wayne Friedman - Wednesday, November 9, 2022
Strobel, who was SVP ad sales for Warner Bros. Discovery Sports, ...
- Against The TV Ad Grain: Trade Desk's Q3 Revenue Soars A Strong 31%
Television News Daily, Wayne Friedman - Wednesday, November 9, 2022
Although other TV and CTV ad platforms have had challenges, The Tra ...
- Midterms TV Coverage: 25.4M Viewers, Down Nearly 30% Vs. 2018
Television News Daily, Wayne Friedman - Thursday, November 10, 2022
The 2022 U.S. midterm election prime-time news coverage earned 25.4 million avera ...
- Disney In The Dumps: How Many More Losses Can Its D2C Biz Endure?
TV Watch, Wayne Friedman - Thursday, November 10, 2022
Walt Disney just revealed the possibility of a more difficult near-term futu ...
- Nexstar Posts Surging Q3 Political Ad Gains, Core Advertising 'Stable' But Lower
Television News Daily, Wayne Friedman - Tuesday, November 8, 2022
Political advertising for the midterm elections rose 900% vs. the prior-year peri ...
