Sargi MannMember since March 2010
- VP Director, Search Marketing Carat USA Inc.
- 150 E 42nd Street
- New York New York
- 10017 USA
An integrated marketing professional with expertise in digital marketing strategy, with proven results across digital media spanning across pharmaceutical, travel, automotive, retail, among other industries. Marketing experience in agency & client roles, marketing sciences, performance analytics, US and global markets. Specialties: Digital Marketing & Advertising/ Process Management/Digital Marketing Strategy / Integrated Marketing Strategy/Performance & Team Management/Strategic Growth Initiatives/P&L Management/Business Development/Marketing Sciences
Articles by Sargi All articles by Sargi
- Why Digital Marketers Shouldn't Fear The Death Of Third-Party Cookies in
Search & Performance Marketing Daily on
Marketers should not fear the endangerment of third-party cookies. Sure -- a world without cookies seems outside our comfort zone, but we still have an abundance of tools and resources to help us survive post-death of the cookie and continue to deliver relevant messaging and create customized brand experiences.
- Decoding The Value Of Social Media In Marketing in
Marketing Daily on
We have never been more connected to people, places, and things than we are now. Looking ahead, it will be critical for marketers not only to have a presence and authentic voice on social media -- but more importantly, to establish that presence in a meaningful way with content their customers want and care about.
- Search Marketing: Time To Re-engineer in
Marketing Daily on
t's time for a paradigm shift in the way that we as marketers approach search. We're in a new era of digital evolution -- a time of extreme entrepreneurialism with social platforms driving much of the industry. Three main areas must be addressed in order to maximize the potential of the search category: Strategy, Technology and Talent.