Inside Performance
Advertisers looking to reach consumers in rural communities through ads, content or ecommerce sites via internet balloon will no longer have that chance -- at least for now. Read the whole story
The redesign aims to bring information into focus; make text easier to read; achieve a "bubblier and bouncier" feel with rounded icons and images; … Read the whole story
PayPal continues to transform from an electronic payment system to a marketing powerhouse with several acquisitions and changes in customer behavior, accelerated by COVID-19. Read the whole story
Australia's Prime Minister Scott Morrison said the country "doesn't respond to threats" and that Google would need to adhere to its rules. Read the whole story
The videos were uploaded or streamed from the official White House government YouTube page. In the example posted by Vorhies, no one has contested … Read the whole story
Microsoft and Verizon Media are taking a "brand-safety approach," relying more on premium inventory than user-generated content to drive traffic. The partnership reaches more … Read the whole story
Should social media and search engines lean on AI to determine whether news informs or misinforms? Research from Rensselaer Polytechnic Institute suggests AI can … Read the whole story
- COMMENTARY
Talking with Robert Tas, now chief growth officer of 800-FLOWERS, on how tech is transforming TV advertising and the marketing function. Read the whole story
Google is pushing services into its own cloud and others that support companies through the apps in its marketplace. Added to the growing cloud … Read the whole story
Google is investigating the actions of Margaret Mitchell, AWU member and Ethical AI team lead, reports suggest. Read the whole story
As much as the industry's focus on data has changed, Peter Sedlarcik says he remains focused on the role media plays in activating consumers … Read the whole story
