Inside Performance
Church's Chicken took a digital-first approach offline and online to get willing customers to give up personal information and share a little bit about themselves. Read the whole story
Check Point researchers identified a gaping hole in Alexa that could leak a variety of personal data. The report should make marketers and developers ... Read the whole story
Firms say cybersecurity, cloud computing, and automation technologies have helped them survive the crisis, GlobalData reports. Read the whole story
A report released this week suggests that nearly one-third of respondents want personalized ads and 30% like brands more when they personalize their ads. ... Read the whole story
COMMENTARYWe knew ads were coming to Facebook-owned WhatsApp, and it seems advertisers are getting ready to scale that engagement -- if brand/agency search terms ... Read the whole story
- COMMENTARY
Apple began restricting third-party cookies on Safari in 2014, with Firefox following suit in 2019. Today, both browsers are considered cookieless environments and represent ... Read the whole story
