Match Group on Friday withdrew its request for a temporary restraining order against Google, which it accuses of unfair monopoly power in its mobile … Read the whole story

Average frequency across 30 CTV campaigns of varying sizes was just 4.6, per a study by ANA and Innovid. Duplication rates, costs were also … Read the whole story

Brian O'Kelley, CEO and co-founder of Scope3, credited with the invention of programmatic advertising and the ad exchange, said about 3% or 4% of … Read the whole story

Can an old-school media planning strategy help prevent hate speech contributing to domestic terrorism? Sounds like a simple formula to me. Read the whole story

The new policy aims to combat false and potentially harmful information during armed conflicts, public health emergencies and natural disasters. To determine whether a … Read the whole story

"Will the crisis in Russia impact foreign digital advertising markets? That's hardly likely," the report concludes. Read the whole story

Nielsen says this gives media buyers and advertisers an easier way to evaluate CTV inventory and unique reach data -- a new "total" option … Read the whole story

The market is sending disruptive intent signals for creative agencies, while big brands also are researching "global business services" in big numbers, suggesting some … Read the whole story