Search & Performance Insider
Advertisers will soon have an option to place ads alongside organic content, but several factors could impact whether or not the ad is served, the company says. Read the whole story
Despite risk-management challenges, 14% of senior marketing technologists in a Gartner survey said they have invested in tools based on generative AI and another … Read the whole story
The feature - designed and developed with podcast hosting service Disctopia - enables keyword extraction from audio transcriptions to help podcasters edit content and … Read the whole story
LinkedIn is rolling out brand partnership labels on in-app posts, according to social media expert Matt Navarra. The new feature appears to allow users … Read the whole story
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Start by breaking down your data into categories, such as sales, marketing, and revenue; and budget and resource allocation. Read the whole story
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The digital media ecosystem has a love/hate relationship with cookies. If you aren't Google, you love them. If you are Google, you hate them. Read the whole story
Increased impressions volume drove 9% YoY growth in ad spend in programmatic CTV and online video, but lower CPMs pushed total video revenue across … Read the whole story
