- SMG Unveils New Global Operating Structure
MAD, Larissa Faw - Friday, January 9, 2015
The network is shifting its global management organizational structure into five region ...
- Office Depot, OfficeMax Get In Gear With New Campaign
MAD, Larissa Faw - Thursday, January 8, 2015
The campaign's concept focuses on how Office Depot and OfficeMax can he ...
- With Awards Season Coming Up, European Wax Center Rolls Out 'Red Carpet Eyebrows'
MAD, Larissa Faw - Thursday, January 8, 2015
This month, European Wax Center (EWC), creative AOR StrawberryFrog New York, ...
- Rapp Promotes Design Head Adrian Whatman To Board
MAD, Larissa Faw - Thursday, January 8, 2015
The promotion signals the increasingly important role that design plays in t ...
- Budweiser's Super Bowl Line-up Includes Puppies, Kings, And Pac-Man
MAD, Larissa Faw - Wednesday, January 7, 2015
Working with agency Anomaly, one ad will build upon last year's "Pup ...
- SapientNitro, R/GA, frog Lead In Innovation, Forrester Reports
MAD, Larissa Faw - Tuesday, January 6, 2015
The research firm recently released Forrester Wave: Innovation Agencies, Q4 2014 ...
- Top New Year's Resolutions For 2015 Focus On Money And Health
MAD, Larissa Faw - Tuesday, January 6, 2015
Many admit they don't believe in the strength of their own resolv ...
- 7-Eleven Names T3 Digital AOR
MAD, Larissa Faw - Tuesday, January 6, 2015
T3's new work on 7-Eleven's digital strategy will begin immediately with t ...
- Ad Execs Shift From Hyping Booze-Fueled Good Times To Helping The Addicted
MAD, Larissa Faw - Monday, January 5, 2015
Ad industry veterans Chris Aguirre and Jeff Stevens are utilizing their advertisi ...
- Horizon Media's Push For Innovation and Entrepreneurship
MAD, Larissa Faw - Friday, December 26, 2014
The agency launched MKT in its New York office two years a ...
- Media Trends 2015: Precision TV, Everyday Memes, And Media With 'Pace And Purpose'
MAD, Larissa Faw - Wednesday, December 24, 2014
That's according to executives at Starcom MediaVest Group who live and breat ...
- Forge Worldwide 'Grows' Storybook Campaign
MAD, Larissa Faw - Tuesday, December 23, 2014
Using the familiar context of a children's storybook with illustrations, the campai ...
- Fido Gets More Holiday Booty Than In-Laws
MAD, Larissa Faw - Monday, December 22, 2014
The average family expects to spend around $475 on gifts this holid ...
- Johnsonville Sausage Hooks (Without Piercing) Droga5 For Creative Duties
MAD, Larissa Faw - Friday, December 19, 2014
Droga5 will handle strategy, creative, digital/social marketing and branded infotainment. The fir ...
- Second Story, NEA Develop A White House 'Wonderland'
MAD, Larissa Faw - Friday, December 19, 2014
Second Story, part of SapientNitro, and the National Endowment for the Ar ...
- Amazon Top Info Source For Holiday Deal Seekers
MAD, Larissa Faw - Thursday, December 18, 2014
Six in 10 survey respondents choose it as their key information sourc ...
- Y&L Rebrands Kelty Outdoor Gear
MAD, Larissa Faw - Thursday, December 18, 2014
Essentially, because the Kelty brand has been around for a long tim ...
- Bakers Square Selects HY Connect As AOR
MAD, Larissa Faw - Wednesday, December 17, 2014
Ad campaign efforts for the family restaurant chain will focus on "breakthrou ...
- Content Agency Contend Strengthens Leadership Team
MAD, Larissa Faw - Wednesday, December 17, 2014
The agency is expanding its talent pool by hiring three new executive ...
- Fans Want Rewards In Exchange For Tweets
MAD, Larissa Faw - Wednesday, December 17, 2014
That's according to Horizon Media which examined the value of sponsored live-eve ...
- Partners + Napier Strengthens Leadership Team
MAD, Larissa Faw - Tuesday, December 16, 2014
The shop, part of Project: Worldwide, has promoted Sarah Hanson to preside ...
- HelloWorld, Mellow Mushroom, Stella Artois Launch Holiday Sweepstakes
MAD, Larissa Faw - Tuesday, December 16, 2014
Everyone knows about selfies, but Mellow Mushroom, a pizza chain with mo ...
- AD Club, Google Seek Young Innovators
MAD, Larissa Faw - Monday, December 15, 2014
The AD Club and Google are hosting the 3rd annual Young Innovato ...
- WPP's Landor Sets Up Shop In Turkey
MAD, Larissa Faw - Monday, December 15, 2014
Strategy brand consultant agency Landor is adding Turkey to its network ...
- Dad Knows Best As Josh Cellars Launches New Ad Campaign
MAD, Larissa Faw - Friday, December 12, 2014
Napa Valley and Sonoma Vintner and Winemaker Joseph Carr created Josh Cella ...
- Friendshop! Shows How To Survive Middle School
MAD, Larissa Faw - Friday, December 12, 2014
Those working at big agencies often don't have time for passion project ...
- Dad Knows Best As Josh Cellars Launches New Ad Campaign
Marketing Daily, Larissa Faw - Monday, December 15, 2014
Napa Valley and Sonoma Vintner and Winemaker Joseph Carr created Josh Cella ...
- They Is Gone, But Not Forgotten
MediaPost Weekend, Larissa Faw - Sunday, December 14, 2014
Earlier this month, Amsterdam-based agency They found itself without a third cal ...
- Brunner Executive Headed To Dog House; Dog Isn't Crazy About The Idea
MAD, Larissa Faw - Thursday, December 11, 2014
This weekend, ad agency Brunner's Chief Growth Officer Dan Wald and eig ...
- Genworth Integrates With NBC's 'Today'
MAD, Larissa Faw - Wednesday, December 10, 2014
Insurer Genworth is working with Spark SMG and its sibling branded conte ...