VAL BRICKATES KENNEDY
Former writer, MediaPostArticles by Val All articles by Val
- Twitter's Crashlytics Launches New Mobile App Tool in
Around the Net In MAD Boston on
05/30/2014
Boston-based Twitter unit Crashlytics has launched a new mobile app development tool, BetaBoston reports.
- Localytics Moves To Boston's Financial District, Looks To Hire 40 Workers in
Around the Net In MAD Boston on
05/30/2014
Mobile app firm Localytics has moved its headquarters to Boston's Financial District, where it expects to hire an additional 40 workers by year's end, the Boston Business Journal reports.
- Mullen, SapientNitro, Applause Win Big At Annual MITX Awards in
Bay State Blog on
05/30/2014
Mullen, SapientNitro and Applause were the big winners at the 18th annual MITX Awards for excellence in digital marketing, technology and innovation, held Thursday night in Boston's Seaport District. Of the record 31 awards given out, Mullen scored the largest number, including a best industry marketing award in the Travel, Entertainment & Leisure category, and innovation awards in the Best Use of Mobile and Best Use of Social Media categories. Mediahub/Mullen took the award for Best Performance Marketing Campaign. SapientNitro was the next biggest winner, taking home awards for Best Use of Experiential Marketing and Best Use of Online Video.
- Propel Marketing Expands Digital Services, Dives Deeper Into Mobile in
Bay State Blog on
05/29/2014
Quincy, Mass.-based Propel Marketing, one of the area's fastest-growing marketing firms, is expanding its array of digital services and diving deeper into mobile. The digital marketing group will now offer video production, logo and customized landing page design. Propel also announced that it was moving away from traditional Web site design and will now only create responsive design or mobile-friendly sites for clients. The firm already offers Web site design, SEM/SEO, social media management, display advertising, retargeting, online directory services and reputation management.
- Benched BoSox Reporter Jenny Dell Officially Leaves NESN in
Around the Net In MAD Boston on
05/29/2014
Benched Red Sox sideline reporter Jenny Dell officially leaves NESN, the Boston Herald reports.
- Mobile Ad Tech SessionM Partners With Japanese E-Commerce Site Rakuten in
Around the Net In MAD Boston on
05/29/2014
Mobile ad tech firm SessionM is partnering with popular Japanese e-commerce site Rakuten, the Boston Business Journal reports.
- DraftKings Teams Up With World Series Of Poker in
Bay State Blog on
05/28/2014
Fantasy sports provider DraftKings has scored a sweet deal with the World Series of Poker. The Boston-based online platform has signed up to be the the exclusive fantasy sports sponsor of the WSOP, one of the most popular and lucrative gaming events on the planet. Under the deal, DraftKings will provide WSOP-branded fantasy poker satellites that will award players with entries into the WSOP's coveted $10,000 No-Limit Hold'em Main Event in Las Vegas. The satellite prize awards, worth $12,000, will cover the Main Event's $10,000 entry costs plus travel to Vegas.
- Ad Club Announces Judges For Annual Hatch Awards in
Bay State Blog on
05/27/2014
The Ad Club has announced the names of the judges for the 54th annual Hatch Awards for excellence in creative branding and marketing. The organization is leaving no stone unturned this year in terms of recognition. Awards will be presented in a whopping 71 categories covering practically every major mode of communication including TV, radio, print and digital. There's even a Hatch Award for Best Annual Report.
- RBM Technologies Hires Former Mobiquity Exec As CTO in
Around the Net In MAD Boston on
05/27/2014
RBM Technologies has hired former Mobiquity executive Ken Sonberg as its new chief technology officer, according to the Boston Business Journal.
- Pilot Communications Hires Video Producer Jay Childs in
MAD Boston on
05/23/2014
Newburyport, Mass.-based Pilot Communications has hired Jay Childs as its new director of video services. Childs, who won a New England Emmy for his documentary on a nurse's battle with breast cancer, previously ran his own production studio in nearby Portsmouth, N.H. Pilot said that with Childs on board, it will now be able to offer a wide array of video services, including multi-camera live Web streaming, HD video and access to a wide network of performers.
About Edit
You haven't told us anything about yourself! Surely you've got something to say. Tell us a little something.