Bridget BelfieldMember since December 2014Contact Bridget
Bridget works as a Social Engagement Manager at Moxie, a full-service digital agency. During her 2 years at Moxie, Bridget has created engaging connections and content across a myriad of social channels for brands that have included Bob Evans, ZonePerfect, Thorntons, UPS, Nationwide Insurance and Maui Jim. Her work with Maui Jim has won two awards, including a Shorty Industry Award for Best Use of Social Media for Fashion.
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- Can New Features Give Twitter Wings? in
As you know, despite its seeming popularity, Twitter's numbers have failed to truly take off. According to Twitter CEO Dick Costolo, more than half of Twitter's 982 million users don't sign in to the microblogging platform each month. The Wall Street Journal has also reported that 44% of people on Twitter have never even sent a tweet. In fact, Twopcharts sites that, out of those 982 million registered accounts, only 241 million are active monthly users. That means 741 million users have abandoned their accounts or do not tweet on a regular basis. Not only that, but at least 419 million users' most recent tweets were more than a month ago.