Shafqat IslamMember since February 2015Contact Shafqat
Shafqat Islam is the Co-Founder and Chief Executive Officer of NewsCred, the leading content marketing platform.
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- What You Don't Know About Millennials And Content Marketing in
Google "Millennial" and it's easy to see why every marketer is freaking out trying to reach this often misunderstood generation. Data is readily available that tells them these consumers are online all the time across various devices and that they don't mind brand messages in the mix as they engage with content everywhere. Data is also available that shows marketers how much this generation is spending or will spend over their lifetime with brands they love. Naturally, brand marketers want in.