Josh StiversMember since April 2015Contact Josh
Josh Stivers - Josh Stivers is the Vice President of Mobile Advertising & Business Development and at RhythmOne, responsible for developing innovative ad product solutions for brand marketers, creative services and managing strategic partnerships with supply and demand providers. Josh applies his deep mobile advertising and ad tech expertise into helping brand advertisers and mobile publishers understand and navigate the dynamic mobile and emerging cross screen ecosystem. Josh brings 10 years of senior experience in digital marketing, ad tech consulting and product development to his role. Prior to joining RhythmOne, Josh was Senior Director of Product Management with Rhythm NewMedia which was acquired by blinkx in 2013. Previously, he served as General Manager for Appcentrix Mobile as well as Consulting COO for Transpera, Inc., an early mobile video technology startup, and as VP of Ad Operations of Federated Media. He has a B.A from University of California, Santa Cruz.
Articles by Josh All articles by Josh
- Mobile Video Gets Better For Advertisers With MRAID+VPAID in
Video Insider on
Mobile video advertising is growing more rapidly than any other digital ad format. And yet advertisers running mobile video ad campaigns are increasingly frustrated by the lack of available scale and reach, as well as the frequent technical and reporting headaches that often beset otherwise great mobile ad executions. The good news is that help is on the way. Recently the IAB released the final draft of the new MRAID Video Addendum, better known as "MRAID+VPAID."