Discovery+ is perceived as having high ad loads, but they were deemed "reasonable" due to their relevance, a new survey finds.

Both are true, in different ways. Despite mounting competition, slowing North American growth and inevitable loss of some market share, the smart money is on Netflix's record of innovation, marketing savvy and just plain experience.

Nearly 70% of U.S. broadband households own at least one connected streaming video device, while 72% are engaging in multiplatform streaming video viewing, and 40% are viewing on all platforms available to them, per the latest Parks Associates research.

As a new study shows, consumers' mounting frustration with content discovery and the cost of multiple streaming services points to a growing number of mini-bundles in the short term, and super-aggregators in the not-distant future.

New streamers Paramount+ and HBO Max saw large gains in purchase consideration intent in a year that saw muted growth on that indicator, due to the pandemic dynamics, reports Morning Consult.

Although commercial and public service broadcasters' content spend remained below 2019 levels, SVODs upped their spend by 20% vs. 2020 and 50% versus 2019.

Spectrum Internet subscribers are being offered nine months of free access to Premium, the limited-ads version of Peacock.

The lawmakers urged the DoJ to "conduct a thorough review of this transaction to ensure that it does not harm American consumers and workers by illegally harming competition." AT&T CEO John Stankey minimized the news, saying such challenges are par for the course.

That's heft even by top-streamer standards: Netflix is spending about $14 million this year, and when Discovery and WarnerMedia merge, they plan to spend about $20 million in the first year.