by Karlene Lukovitz on Feb 22, 7:21 AM
Disney+ will surpass Netflix by 2028, despite Netflix's addition of 60 million subs, per the latest projections from Digital TV Research.
by Karlene Lukovitz on Feb 15, 12:25 PM
The timing is intriguing: The vMVPD suspended the monthly payment term option right before the Super Bowl, and is now reinstating it.
by Karlene Lukovitz on Feb 8, 9:33 AM
Netflix's social engagement numbers continued to be robust in 2021 - although some newer competitors rivaled its share while churning out considerably less content.
by Karlene Lukovitz on Feb 1, 8:59 AM
Marketers should also be concerned about schemes that allow millions of surreptitious users to avoid subsidizing -- or at least providing user data -- to the media companies advertisers depend on to gain exposure via legitimate distribution channels.
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