• Behind TikTok's Aggressive Push Into Connected TVs, Devices
    To attract more advertising, TikTok needs to gain more trust, not just more users.
  • The Streaming Dynamics Shift Is Here... Lessons From Crackle And 'Ted Lasso'
    SVODs' household penetration dipped in Q3, while FAST and AVOD penetration gained. Content plays a different, but still key, role for FASTs.
  • Disney+ Offers A Month For $1.99, Other Promos, Pumps Up Content, Adds IMAX Enhancements
    Disney is also making nice with its box-office partner AMC by sponsoring discounted "surprise" screenings of movies at 200+ AMC theaters Nov. 12-14.
  • Snapchat To Offer Audio Clips From Hit NBCU Shows, Movies
    The deal stands to help NBCU drive new prospects to its Peacock service and other streamers that license its content, and Snapchat better compete against TikTok and other rivals for social media users' engagement.