Ian Woolley is a seasoned business leader and sales & marketing professional. His career really began at Dun & Bradstreet where he was a multiple sales citation awards winner and ended running the new initiatives team within D&B Europe across their marketing and risk businesses until he left in the late 90's. After a 4 year career with Interpublic Group as Managing Director of Draft Digital where Ian was working with global brands such as Porsche, American Express and Burger King, Ian set up his own business OTPMedia which he built from a start up to a leading premium digital ad sales house acknowledged in the UK Media Momentum awards as one of the fastest growing UK Digital Media businesses for two years running. Ian negotiated the sale of this business to top US ad network Burst Media in 2010 and was then subsequently involved in its sale to blinkx PLC where he assumed the position of Managing Director of their European operations. At blinkx following the integration of the two businesses Ian implemented and built new revenue streams within the programmatic and mobile space. Prior to joining Ensighten as GM EMEA Ian was the Chief Commercial Officer of London based VisualDNA and was responsible for the global revenues and business strategy for the group across the four business units; Media, WHYanalytics, Financial Services and Consumer. Ian holds a number of non-exec positions and has consulted numerous start-up businesses on branding, digital optimisation, commercial streamlining and operations.