As EVP, Chief Strategy Officer at 22squared, Brandon Murphy is responsible for the strategic oversight for all the agency’s clients. He guides brand, content, engagement and digital strategy while integrating media planning, activation, CRM and analytics. Having been with 22squared for ten years, Brandon has led a variety of successful campaigns for clients, as well as helped reposition and rebrand the agency from WestWayne to 22squared. Prior to joining 22squared, Brandon was a strategist at Campbell Ewald, at Fahlgren Advertising, and at a shopper-marketing firm specializing in retail branding strategies.