- Q&A With CTAM's Char Beales: Opportunities For MSOs
TV Board, Charlene Weisler - Wednesday, July 24, 2013
Char Beales has had many roles in her illustrious career, from publ ...
- Rob Frydlewicz Observes & Reports The Weather -- Using Big Data
TV Board, Charlene Weisler - Wednesday, July 17, 2013
A recent article in CIO magazine titled "How to Profit From t ...
- Quantifying Marketing: Q&A With eMarketing Strategy's Ruth Stevens
TV Board, Charlene Weisler - Tuesday, July 9, 2013
After stints at IBM and Time Warner, Ruth Stevens launched eMarketing Strateg ...
- Premiere Of The Maxxcom Collaborative Alliance
TV Board, Charlene Weisler - Wednesday, July 3, 2013
The first Maxxcom Collaborative Alliance, which made its debut this June, focus ...
- Q&A With Enterprise Holdings' Carol Jones
TV Board, Charlene Weisler - Monday, June 24, 2013
Carol Jones, director of insights and intelligence marketing communications for Enterprise Holding ...
- Measuring The Unmeasured At The ARF
TV Board, Charlene Weisler - Monday, June 17, 2013
Just like everything else in the media landscape today, research is undergoi ...
- In The Media Lab: Q&A With ABC's Mark Loughney
TV Board, Charlene Weisler - Wednesday, June 12, 2013
Mark Loughney, vice president of sales and strategy research for ABC, start ...
- Ovation: America's Only Art Network
TV Board, Charlene Weisler - Thursday, June 6, 2013
Bank clerk T.S. Eliot wrote poetry at night. There are many ...
- Q&A With Crown Media CEO Bill Abbott
TV Board, Charlene Weisler - Thursday, May 30, 2013
Although Bill Abbott started his career as a buyer at an agenc ...
- Q&A With Media Behavior Institute's Alice K. Sylvester
TV Board, Charlene Weisler - Sunday, May 12, 2013
Alice Sylvester started her career in ad agencies before joining Media Behavi ...
- Pivot TV Targets The Next Greatest Generation
TV Board, Charlene Weisler - Wednesday, May 8, 2013
Pivot TV, Participant Media's new venture into television, is apt to chan ...
- Cross-Platform Measurement, With Help From CIMM
TV Board, Charlene Weisler - Thursday, May 2, 2013
One of the most frenetic areas of measurement development today is ...
- Big-Data Issues Discussed At Conference
TV Board, Charlene Weisler - Thursday, April 25, 2013
Want to know what keeps CMOs awake at night? Call it reven ...
- We're Here: Q&A With Here TV's Josh Rosenzweig
TV Board, Charlene Weisler - Thursday, April 18, 2013
Josh Rosenzweig, senior vice president of original programming and development at He ...
- TRA Licenses Nielsen Data
TV Board, Charlene Weisler - Thursday, April 11, 2013
TRA announced that it would begin to license Nielsen data, including ...
- What's Next For TV?
TV Board, Charlene Weisler - Thursday, April 4, 2013
If there's anything constant about television these days, it's the constant chang ...
- Getting In The Flow State At The ARF Re:Think 2013
TV Board, Charlene Weisler - Wednesday, March 27, 2013
One of the best research-oriented conferences in the industry is the A ...
- Who Are The AlphaBoomers? NBCU's Alan Wurtzel Explains
TV Board, Charlene Weisler - Wednesday, March 20, 2013
I have written articles on the value of targeting Baby Boomers, a ...
- Simulmedia's Happy Hour Salons
TV Board, Charlene Weisler - Wednesday, March 13, 2013
There are a number of excellent industry get-togethers, but there is on ...
- Next Steps For Addressable Advertising
TV Board, Charlene Weisler - Thursday, March 7, 2013
Addressable advertising has been an active, although custom, application for media purchasi ...
- Advances In Mobile Measurement: Q&A With SymphonyAM's Mike Saxon
TV Board, Charlene Weisler - Wednesday, February 27, 2013
Mike Saxon, SVP Advanced Media at Symphony Advanced Media (SymphonyAM), is ...
- A Voice For The Arts: Q&A With Ovation TV's Liz Janneman
TV Board, Charlene Weisler - Thursday, February 14, 2013
Liz Janneman not only speaks fluent Dutch, she is also a ve ...
- Q&A: A&E Networks' Mike Greco
TV Board, Charlene Weisler - Thursday, February 7, 2013
Mike Greco, executive vice president of strategic insights at A&E Networks, start ...
- Is Nielsen's Purchase of Arbitron Good For The Media Business?
MediaDailyNews, Charlene Weisler - Thursday, January 31, 2013
Probably one of the biggest media deals in recent years has be ...
- Boom Time For Boomers
TV Board, Charlene Weisler - Tuesday, January 29, 2013
In the early days of television, media was bought on households a ...
- Will The Media In India Continue To Cover Crimes Against Women?
TV Board, Charlene Weisler - Tuesday, January 22, 2013
My recent trip to India could not have come at a bett ...
- Media Insights Q&A With Mark Altschuler
TV Board, Charlene Weisler - Monday, January 14, 2013
It all comes down to sales -- and Mark Altschuler knows sale ...
- Experts Mull The TV Of Tomorrow
TV Board, Charlene Weisler - Monday, January 7, 2013
For my first column of the new year, I always like ...
- TV Of Tomorrow: The Secrets Revealed
TV Board, Charlene Weisler - Thursday, December 20, 2012
As much as I think I can keep track of all n ...
- Looking Ahead During The On-Screen Summit
TV Board, Charlene Weisler - Thursday, December 13, 2012
We often hear from media industry executives that the rate of indust ...
