Articles by Jim All articles by Jim
- Social Ad Takeover: How TV Can Stay In The Game in
Television News Daily on
TV ad budgets are shifting. The reason behind this sea change isn't complicated: Social ads lead to a higher engagement rate between customers and the companies, increasing communication, feedback and most importantly personalization.
- Driving Intent Through Guided Search On Pinterest in
Search Marketing Daily on
Guided Search on Pinterest is changing the way consumers discover, get inspired, and act on their inspiration. Some might consider it visual search. Here's how.